From digital ad spend overtaking traditional and the growth of mobile to the most resilient advertising channels during the Covid-19 pandemic, here are 13 stats that show how advertising is changing in 2020 and beyond.
Senior executives perceive mindset to be more important to success than skillset or even experience – and yet few companies actively work to understand and optimise it.
Join Econsultancy's upcoming virtual briefing to learn more about the crucial role played by mindset in innovation, organisational transformation and career success, with insights from an expert panel of marketing leaders and Econsultancy's latest best practice research.
This is your opportunity to share the areas, issues and trends that matter most to you. Sharing your views will help Econsultancy shape its content over the coming year.
As a thank you for completing the survey, you will have the opportunity to enter a prize draw for one £100 Amazon voucher or an equivalent donation to charity at the end of the questionnaire.
To help marketers keep on top of what the unfolding coronavirus pandemic means for them, their jobs and their industry, we’re collecting together the most valuable and impactful statistics in this roundup, updated on a weekly basis.
We recently caught up with Sarah Baumann, Managing Director at VaynerMedia, to find out more about her role, and how Covid-19 has impacted day-to-day working life.
Product Strategy and Marketing Best Practice Guide This best practice guide provides marketers with an understanding of product strategy and marketing fundamentals, enabling them to successfully navigate where marketing and product disciplines cross over, and drive business benefit.
Digital Transformation Monthly – September 2020 This edition of Digital Transformation Monthly considers how individuals and businesses alike are adapting to the ‘new normal’, including highlights from research that confirm how the pandemic has dramatically accelerated transformation in retail and grocery.
Automatically break down your content by funnel stages, detect the most impactful copy and get actionable tips on improving your content. Prove the effectiveness of your content marketing efforts and identify areas for strategy refinement, stress free.
