根據admanGo監測的數據,本地廣告市場見正面趨勢,3月份的廣告開支按年增加3%。雖然第一季度的支出僅與去年同期相若,但已是自2015年第3季後首次並未錄得負增長。
According to admanGo, the local advertising market showed a positive sign in March with a 3% YOY increase. Although the Q1 overall adspend was only on par with the same period last year, it was the first time since Q3 2015 where a negative growth was not recorded.