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April 21, 2020

News

24 Hour Fitness, Town Sports Reportedly Seeking Financial Remedies

Two of the largest mid-price health club chains in the country were mired in financial difficulties prior to the COVID-19 shutdowns, including debt that is coming due and financial performance issues, but the pandemic has added to worries, leading both companies to look to remedies that might include bankruptcy.

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Health Clubs Are Slated to Be in the First Wave of Businesses to Reopen Under Phase One of COVID-19 Guidelines

Health clubs can reopen in the Phase One of the plan from the White House’s task force on the COVID-19 pandemic, according to an announcement by the president on April 16. The governor of Georgia was one of the first governors to announce reopening, noting that some businesses, including gyms, will reopen on April 24.

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Building a Successful Digital Fitness Platform for the Coronavirus Era and Beyond

During the COVID-19 pandemic, many fitness businesses have begun offering online options that if implemented properly now could lead to long-term revenue-generating member engagement offerings long after doors are allowed to reopen.

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