3 home design trends we're most grateful for this year

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Americans are moving, but not for a job | Build trust on streaming via influencer collaborations | Meeting emotional + practical needs = joy equation

Created for newsletter@newslettercollector.com | Web Version

November 25, 2024

Top News

Americans are moving, but not for a job NAR's 2024 Migration Trends report reveals consumers' motivations for relocating and which states are gaining the most new residents. Full Story: REALTOR® Magazine (11/25)

	7 Must-Know Marketing Trends for Real Estate Agents Stay ahead in real estate! Discover 7 powerful marketing trends to boost client connections, stand out, and close more deals. From video to authentic branding–learn what works. Download your free guide now!

Best Practices in Sales & Marketing

Build trust on streaming via influencer collaborations

(Sam McGhee/Unsplash)

Influencer partnerships can significantly enhance streaming platforms by building trust, expanding reach and creating diverse content, writes Uscreen's Amir Shahzeidi. Shahzeidi recommends content strategies like leveraging influencer expertise through tutorials and vlogs, increasing engagement with polls and contests and offering fan interaction via live chats and Q&A sessions. Full Story: SmartBrief/Marketing (11/24)

Meeting emotional + practical needs = joy equation

The "joy equation" in marketing emphasizes the importance of understanding and meeting consumers' emotional and practical needs, writes Sooth founder Ian Baer. By doing so, brands can create a bond that preempts impulse purchases driven by decision fatigue while boosting customer loyalty and satisfaction, Baer writes. Full Story: Ad Age (tiered subscription model) (11/22)

Real Estate Trends

3 home design trends we're most grateful for this year Following the countdown of the worst home design trends of 2024, we're focusing on the trends professionals are loving as we head into 2025. Full Story: REALTOR® Magazine/Styled, Staged & Sold (11/25)

Analysts: Rental home investors will continue to benefit from favorable fundamentals Analysts at Mizuho Securities USA and Raymond James & Associates predict that rental home companies such as Invitation Homes and American Homes 4 Rent are well-positioned to benefit from the continued high mortgage rates and rising home prices, which make homeownership less affordable for many Americans, thus increasing the appeal of renting single-family homes. Both companies are experiencing higher new and renewal tenant lease rates compared to several large U.S. apartment owners and are expected to maintain strong tenant retention rates. Full Story: The Associated Press (11/22)

Technology & Innovations

Smart home gift guide for everyone on your list Whether it's a customizable light show in the backyard or a stylish clean-air system for the living room, this list has you covered. Full Story: REALTOR® Magazine (11/21)

Business Wellness

Keep your momentum in 2025 with 90-day sprints

(Nora Carol Photography/Getty Images)

Make 2025 a momentous year by adopting a Momentum Framework that focuses on 90-day sprints rather than a 365-day marathon, writes Michael Watkins, a professor of leadership at the IMD Business School. "This approach represents a fundamental shift from yearly rigid planning to a more responsive model that enables organizations to adapt while maintaining strategic direction," Watkins writes. Full Story: SmartBrief/Leadership (11/22)

Fair & Equitable Housing

Connecticut rent cap unlikely as focus shifts to eviction rules Advocates in Connecticut are unlikely to push for a rent cap in 2025 after a similar bill failed last year and amid concerns about hindering housing development. Instead, efforts will focus on strengthening eviction protections. A recent Redfin survey showed strong support for rent caps among renters and homeowners. Full Story: Greenwich Time (Conn.) (11/24)

Legislation & Regulation

Fed's Goolsbee: Interest rates likely to be 'a fair bit lower' a year from now The U.S. may be more susceptible to inflation shocks than it was previously, according to Federal Reserve Bank of Richmond President Tom Barkin. Meanwhile, Chicago Federal Reserve President Austan Goolsbee indicated that interest rates are likely to be "a fair bit lower than where they are today" a year from now. However, he also said that the Fed may need to "slow the pace of rate cuts" in the future. Full Story: Reuters (11/21), Reuters (11/21)

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About The National Association of REALTORS®

The National Association of REALTORS® is America's largest trade association, representing more than 1.5 million members involved in all aspects of the residential and commercial real estate industries. REALTOR® Magazine is the official magazine of NAR, bringing expert insight to real estate trends, tools, and business strategies.

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Arbeid | Werk Recht Diensten | Vakmensen Zakelijke goederen Financieel Beurs I Beurzen Zzp | Zelfstandige zonder personeel Personeel Kantoor Marketing Retail Detailhandel Industrie