4 ways the sustainability niche can transform your business

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4 ways the sustainability niche can transform your business | 'Teamerage' model could solve small brokers' growing pains | Get the generations talking to boost business success

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November 17, 2022

Top News

4 ways the sustainability niche can transform your business There aren't enough agents serving the growing green home market. Take these steps to own this segment of home buyers and beat out your competitors. Full Story: REALTOR® Magazine (11/16)

	Finance with confidence Choose the nation's #1 multifamily lender1 Best-in-class turn times Dedicated bankers An array of lending options Competitive rates Lock in your rate 1#1 claim based on 2021 FDIC data

Best Practices in Sales & Marketing

'Teamerage' model could solve small brokers' growing pains Combining the best assets of the brokerage and real estate team concepts can help provide agents what they need while taking pressure off the broker. Here's how one broker rejiggered her company to work better for her. Full Story: REALTOR® Magazine (11/16)

Get the generations talking to boost business success Reverse mentoring can help companies increase engagement, diversity and the skills of the workforce, but to succeed, everyone—especially C-suite executives—must see the value in such programs, experts say. "It takes two to tango; the programs that we saw that weren't successful, the number one reason was that senior executives just didn't take it seriously," says Jennifer Jordan, a professor at the Institute for Management Development in Switzerland. Full Story: BBC (11/14)

Using social listening to boost online results Social listening tools are digital solutions that track brand mentions, customer engagement and other metrics in real-time, writes entrepreneur Aleh Barysevich. The tools can help a business test the effectiveness of its marketing, improve social media strategies and better target its audience, Barysevich writes. Full Story: Entrepreneur (11/14)

How TikTok gained a digital ad foothold

(Pixabay)

TikTok has grown into a "digital advertising juggernaut" and eclipsed rivals by boosting time spent among its average user to 96 minutes daily, offering ad formats that resemble its other content, cultivating brand/creator relationships and promoting #TikTokMadeMeBuyIt. While brands are gravitating to the platform and report strong returns, some are still concerned about content quality, bot traffic and data security. Full Story: The New York Times (11/14)

Real Estate Trends

Exorbitant prices for luxury homes get reality check The slowdown in home-buyer interest has reached the luxury side of the housing market, agents say, with some sellers cutting prices drastically as properties linger without offers. Brown Harris Stevens CEO Bess Freedman describes the price run-up in recent years as "this huge party with champagne and caviar and everyone was thinking it was never going to end," adding: "Now, it's like the lights have been turned on. It's a different environment." Full Story: The Wall Street Journal (11/17)

Mortgage application volume rises amid drop in rates Data from the Mortgage Bankers Association shows that mortgage application volume was up 2.7% last week from the prior period. Mortgage rates fell after the release of government data suggesting that inflation could be moderating. Full Story: CNBC (11/16)

Business Wellness

Year-end car buyers: Know the tax rules 2022 is the last year to take advantage of 100% bonus depreciation. Full Story: REALTOR® Magazine (11/16)

Fair & Equitable Housing

City's reparations initiatives focus on housing City Council members in Evanston, Ill., have earmarked an additional $1 million a year to bolster municipal reparations programs that offer funds to help pay for home purchases or improvements, including mortgage assistance. Funding via the city's cannabis tax only generated enough to pay 16 of the 122 eligible recipients in the first round of reparations payments. Full Story: The Daily Northwestern (Evanston, Ill.) (11/15)

Legislation & Regulation

JPMorgan: US to experience mild recession next year JPMorgan Chase economists predict that the economy will slip into a mild recession in 2023 as a result of the Federal Reserve's monetary tightening. "We also expect slowing aggregate demand eventually leading to labor market weakness that builds on itself, and we anticipate that we could lose over a million jobs by the middle of '24," the economists wrote in a report. Full Story: Bloomberg (11/16)

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Arbeid | Werk Recht Diensten | Vakmensen Zakelijke goederen Financieel Beurs I Beurzen Zzp | Zelfstandige zonder personeel Personeel Kantoor Marketing Retail Detailhandel Industrie