| Good morning, Marketer, it’s summertime and the marketing should be easier. Even as marketing technology grows more powerful and sophisticated, its essential functions remain the same: Making marketers’ jobs easier and marketing more effective. The key to both of these is automation. Contributor Ali Schwanke has a handy guide to six must-have automations for B2B marketers. Check out her list to be sure you have all these bases covered. Constantine von Hoffman,
Managing Editor | 