Guava emerges as summer's versatile color trend
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July 7, 2025
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White-on-white French country-style kitchen with a crystal chandelier over a rustic table.
(Getty Images)
Homeowners and design professionals weighed in on the 2025 Houzz Emerging Summer Trends Report. Learn what home trends are heating up this season—from color-drenched palettes and wood-focused spaces to beverage stations and more.
Full Story: REALTOR® Magazine/Styled, Staged & Sold (7/7) 
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Best Practices in Sales & Marketing
July is a good time to take stock: Is your business shaping up the way you'd hoped this year? Take these five actions to set yourself up for future success: Evaluate the last 12 months, create a plan, set up a routine, leverage technology and use time-blocking.
Full Story: National Association of REALTORS®/The Lounge (6/11) 
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Brands aiming to engage Generation Z should behave like community members on "dark social" platforms that are gaining popularity as Gen Z users prioritize private sharing and interest-driven communities over mass visibility, writes Kylie Ladd, senior social media strategist at The Social Element. Ladd cites the resurgence of Tumblr as an example of this trend and recommends that brands engage authentically in these spaces, mimicking Gen Z's behavior to build connections and relevance.
Full Story: Adweek (7/3) 
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Real Estate Trends
Guava is making a splash as this summer's standout color trend in home design. Praised for its warmth and versatility, guava is being used in everything from upholstery to wall paint. Interior designer Anita Yokota notes that this shade acts as a new neutral, pairing seamlessly with creams, tans and natural textures. Its ability to be both vibrant and grounding sets it apart from previous bold trends, making it a go-to for those seeking a fresh yet approachable update to their interiors.
Full Story: Better Homes and Gardens (7/6) 
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A new-construction townhouse near Forsyth Park in Savannah, Ga., is on the market for $1.08 million. Staci Donegan of Seabolt Real Estate is the listing agent.
Full Story: Savannah Morning News (Ga.) (7/7) 
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Asking rents for industrial space in the US increased 0.1% in the second quarter, marking the smallest gain since 2020, according to preliminary data from Moody's. The market is navigating the impact of evolving trade policy and macroeconomic uncertainty.
Full Story: Bisnow (free registration) (7/3) 
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Business Wellness
Many American workers experience "vacation guilt," and over 60% feel anxious about not checking work messages during vacations, according to a 2024 survey. While increased awareness of burnout and the popularity of trends like "loud vacationing" offer hope, therapist Dennis Dearie advises practicing "micro-unplugging"—gradually taking short breaks from work—to train the brain to tolerate being away.
Full Story: Yahoo/Business Insider (6/21) 
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Fair & Equitable Housing
Florida Gov. Ron DeSantis has fully funded the State Housing Initiatives Partnership and State Apartment Incentive Loan programs through the Sadowski Trust Fund, allocating $235 million for affordable housing projects. The fund is financed by documentary stamp taxes. Ashon Nesbitt of the Florida Housing Coalition and Mark Hendrickson of the Sadowski Coalition highlight the importance of these programs in subsidizing developers and maintaining high-quality housing for low-income residents.
Full Story: WUSF-FM (Tampa, Fla.) (7/7) 
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Legislation & Regulation
Private sector job growth weakens despite overall rise
(Pixabay)
US job growth in June was stronger than expected, but most of the gains came from government hiring while private sector job creation slowed to its lowest level in eight months. The unemployment rate dipped slightly, partly because fewer people were looking for work, and businesses trimmed employee hours. Despite ongoing growth in health care and social assistance, many industries lost jobs, signaling a weakening private sector and raising concerns about the economy's momentum heading into the third quarter.
Full Story: Reuters (7/3) 
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