The last several days were full of intriguing data points from the realm of digital marketing.
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Technology Today
April 01, 2016
Facebook's reaction buttons fall flat
By Christopher Heine
The last several days were full of intriguing data points from the realm of digital marketing.
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Expedia and Playboy are among the first to sign on
By Marty Swant
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Trojan and 77 more brands join service on April Fool's Eve
By Christopher Heine
Helix Sleep and 1-800-Flowers play with mobile, social tools
By Lauren Johnson
Weber Shandwick exec: 'it bonds people'
By Christopher Heine
Three and a half months ago, Weber Shandwick became the first global marketing agency to test out Facebook at Work. It put 800-plus employees on the collaborative social platform, which was first unveiled more than a ...
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Toyota's happy with early results
By Marty Swant
Google's Model Automotive Ads let users swipe through images of car interiors and exteriors.
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Salesforce surveyed 4,000 industry players
By Christopher Heine
Salesforce recently surveyed 4,000 marketers to get a read on the branding and advertising world's biggest concerns, priorities and challenges going into the second quarter of 2016. From the 73-page report, which ...
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Launches Skype assistant to connect with customers
By Marty Swant
Microsoft is moving forward with its battalion of bots—even if its first chatbot, "Tay," won't behave.
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Chatbot is dashing the brand's high hopes for its invention
By Christopher Heine
Less than a week after Microsoft launched "Tay," an artificial intelligence messaging bot, and immediately saw it tweet out racist, misogynistic and anti-Semitic language, the tech brand has found trouble ...
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App releases major update
By Christopher Heine
In under two years, people have gone from asking what Snapchat is to asking what it can't do.
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