A contingency plan for the inevitable cookie death IBM Watson Advertising’s Head of Revenue discusses potential reasons and solutions the industry can collectively work towards
ClickZ Daily: July 29, 2021 |
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AI & Automation Jeremy Hlavacek Google’s decision to kill Chrome's third-party cookies shifted to 2023 but that should not lull digital advertisers and publishers into complacency – the need to find new technologies remains urgent |
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Digital Advertising Kamaljeet Kalsi Leadership, the exciting yet volatile future of marketing, and sector-specific challenges Read more |
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| Analyzing Customer Data Jeremy Chan Omnichannel marketing presents an opportunity to marketers but requires better use of data Read more |
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| Data Semrush The dark horse your business needs to outperform competition and win at search Read more |
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| Digital Leaders Cyril Coste Global influencer, Cyril Coste guides you through the journey with his tried and tested methods Read more |
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| MarketMuse provides personalized AI-powered insights for organizations to create predictably better content and improve organic performance. Read more |
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Digital Advertising A DXP can provide optimal digital experiences to a variety of constituents, including consumers, partners, employees, citizens and students, and help ensure continuity across the full customer lifetime journey. Download now |
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| Digital Transformation An interactive voice experience is any conversational brand engagement that takes place through voice-first technologies. That could be a smart speaker app, a mobile chatbot, or even an interactive ad on a smart mirror or IoT workout device. Download now |
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