What has transpired in the month after the collapse of Silicon Valley Bank has been a protracted reality check of sorts for entrepreneurs and CEOs in advertising. 
April 10, 2023

A month after the collapse of Silicon Valley Bank, the fallout is just beginning for the ad industry

What has transpired in the month after the collapse of Silicon Valley Bank has been a protracted reality check for entrepreneurs and CEOs in advertising.

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Top Stories
Ivy Liu
What has transpired in the month after the collapse of Silicon Valley Bank has been a protracted reality check of sorts for entrepreneurs and CEOs in advertising. 
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New agencies are increasingly specialized in the art of TikTok advertising. Here’s how they do it.
With an increasing focus on authentic and engaging ad formats and creative in 2023, marketers are creating innovative partnerships and structures to make the most of RMN developments.
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Lemon8 has been flying under the radar following its quiet launches in the U.S. and the U.K.
Publishers are doubling down on commerce content — driving revenue with engaging editorial content that simultaneously delivers sales for brands.
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Big Tech’s most potent forces are on the rise but still some way off the duopoly.
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Download this guide to learn how marketers are using predictive segmentation to drive greater audience engagement.
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Platforms use data clean rooms in order to share aggregated audience data versus user-level data.
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When economic conditions didn’t improve much if at all as 2023 started, it was clear to Horizon Media a followup report on inflation needed to happen.

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