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A Snack Brand Put Notorious Criminals in Its Videos in Spectacular Twitter Fail Walkers doesn't think its selfie stunt through By Tim Nudd UPDATE: Walkers has now apologized and shut down this campaign. We recognise people were offended by irresponsible & offensive posts & we apologise. We are equally upset & have shut the activity down. -- Walkers Crisps (@walkers_crisps) May 25, 2017 Original story below: British potato-chip maker Walkers Crisps crashed and burned on Twitter in stunning...
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Deutsch Hires Former Wieden + Kennedy China Planner to Lead Its Strategy Department Rob Campbell moves from Shanghai to L.A. By Patrick Coffee Deutsch reached all the way around the world to find its newest executive. Today, Wieden + Kennedy veteran Rob Campbell officially joins the agency's Los Angeles office as chief strategy officer. Campbell starts on May 30 and will report directly to president Kim Getty, filling a role that has been vacant since the late 2015...
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TBWA Names New Global Chief Creative Officer Chris Garbutt was elevated to the role By Erik Oster TBWA has a new global chief creative officer to oversee creative direction and development across TBWA offices around the world and a client roster including Apple, Adidas, Accenture, Nissan and Michelin. The agency elevated Chris Garbutt to the role from his previous position as global creative president and chief creative officer of TBWA\New York. "To...
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Ikea’s Top Designer on the Gift of Failure and the Future of Democratic Design Marcus Engman says Ikea is more than just a brand By Katie Richards AMSTERDAM, Netherlands--As head designer at Ikea, Marcus Engman is responsible for managing a team of 20 designers who dream up and produce all the products Ikea brings to its shelves every year. At this week's "What Design Can Do" conference here in Amsterdam (focused mostly on how designers can address climate change), Engman spoke about...
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This Hearing Aid Becomes a Vibrating Bracelet at Night to Keep the Wearer Safe Smart work from BBDO Bangkok By Angela Natividad Practically all hearing-impaired people remove their hearing aids at night, according to the Ministry of Social Development and Human Society in Thailand. But 70 percent of common household dangers also occur at night. So what happens when you can't hear a siren or an alarm? The Thai Health Promotion Foundation partnered with the Deaf Association...
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Nissan’s Stupidly Satisfying Self-Parking Office Chairs Just Won a Much-Deserved Award Revisiting an instant classic By Gabriel Beltrone This fun Nissan stunt from last year just won a Pencil at The One Show--by inventing self-parking office chairs. A video from the campaign, created with agency Birdman, features the chairs, starting in various configurations of disarray, automatically rolling over to desks and tables, where they tuck themselves neatly into place--all at the command of...
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Meet the Robotics Wiz Behind Old Spice’s Giant Mechanical Sea Creature S.Q.U.I.D. whisperer Rafael Fittipaldi tells all By David Gianatasio Unless you've been lost at sea, you've probably heard about the giant robotic squid that Old Spice deployed last weekend for a wacky, high-profile internet game on Twitch. (It generated plenty of ink!) The breathtaking beastie starred in a game called S.Q.U.I.D. (Shared Quests Uniting Individual Dudes), which was live-streamed Friday, Saturday and Sunday at...
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