BuzzFeed, Hulu, Facebook and more.
| | Variety's INNOVATE Summit presented by PwC 12.5
Advanced Rate Ends Friday 11.23 |
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Variety’s INNOVATE Summit focuses on the entertainment industry’s most cutting-edge and evolving technologies. Industry leaders gather to discuss how AI, advancing analytics and VR/AR are impacting marketing, storytelling, content-curation, audience engagement and more.
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Ken Blom
SVP Ad Sales & Branded Distribution
BuzzFeed |
| Bridget Davies
VP Advertising & Marketing Activation
eBay |
| Erik Johnson
VP Global Client Measurement
Facebook
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Jaya Kolhatkar
Chief Data Officer
Hulu |
| Michael Riley
GM
Ellen Digital Ventures |
| Kavita Vazirani
EVP Insights & Measurements
NBCUniversal
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PROGRAM HIGHLIGHTS
Just Give Them What They Want!
Brands + Tech for a Personal Experience
Presented by Globant
Entertainment and consumer brands are fiercely working to stand out in a sea of media options. They see personalization, customization and experiential marketing as the key to attracting consumer attention. Top execs share how they work to differentiate themselves. |
Danica Calderhead
Director, Brand Strategy
Dash Hudson |
| David G. Edwards
SVP Digital Marketing
Lionsgate |
| Chris Massey
SVP Global Data Strategy & Transformation
Universal Pictures
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| Erin Weir
SVP Marketing Strategy
ABC Entertainment |
| - MODERATOR-
Sabina Schneider
Chief Solutions Officer
Globant |
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Chief Data & Analytics Officer Roundtable:
Can Data Help Unlock the Value of Media? Chief Data Officers are increasingly becoming the most crucial role in driving company growth. How are they assessing the usefulness of new data technologies such as blockchain and AI/machine learning?
Moderator:
Amy Peirce, Partner, PwC
Panelists:
Karthic Bala, Chief Data Officer, Condé Nast
Brad Dancer, EVP, Data, Insights and Brand Standards, National Geographic Partners
Kim Keating, VP Data Science, AT&T
Jaya Kolhatkar, Chief Data Officer, Hulu
Radha Subramanyam (pictured), Chief Research and Analytics Officer, CBS
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Partnership Inquiries: Please contact abullard@variety.com
Press Inquiries: Please contact erik@theleadpr.com |
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