| NEW DATA: Loyalty Programs Convert Occasional Customers Into Restaurant Aficionados Loyalty and rewards programs could turn one in five occasional restaurant customers into regular patrons. The problem: 53 percent of occasional diners donât use these programs because they donât think they are available. In Delivering On Restaurant Rewards, PYMNTS surveyed 2,079 U.S. consumers to learn how restaurants can leverage loyalty programs to boost restaurant order frequency and spend. |
| Twisto Takes BNPL Playbook To Cash-Heavy Eastern Europe Credit gets a bad rap in Eastern Europe where the financial culture has historically centered around cash. Twisto CEO Michal Smida told PYMNTS that the companyâs purpose is not so much about replacing credit as it is about re-educating consumers and creating a new market with a new instrument. |
| Payments Orchestration And Smart Routing Boost Authorization Rates At one level, itâs a highly technical process: Payments routing involves merchants working with multiple partners to route payment in different directions. At another level, itâs simple. As Clay Hefner, head of vaulting solutions at Spreedly, told PYMNTS, a data-driven approach to routing can raise authorization and reduce costs. |
| Fast Adds Authentication To Extend One-Click Checkout Technology Beyond Amazon Fast is betting that the digital-first economy will have little use for usernames and passwords. Fast Co-founder and Chief Operating Officer Allison Barr Allen told PYMNTS’ Karen Webster that embedding authentication into the transaction flow helps online retailers use identity and payments to expedite checkout and strengthen customer relationships. |
| | Product Drops: Retail’s New Conversion Play | | NEW DATA: How Product Drops And Exclusive Sales Boost Retailâs Top Line Scarcity sells. A lot. Nearly half of consumers whoâve participated in product drops, flash sales and/or exclusive sales want to do it again. In a new study Product Drops: Retailâs New Conversion Play, PYMNTS asked 2,298 U.S. consumers how they engage with these one-time, exclusive sales events and discovered what merchants must to do capture their interest and their spend. |
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