| Hilary Milnes Amazon has quietly built an army of exclusive brands. |
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| Kerry Flynn Snapchat was notorious for being secretive and exclusive, but that's been changing as of late. |
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| Sponsored Content 33Across As programmatic buyers move away from a singular focus on chasing cookies toward a broader playbook of monitoring fraud, viewability and engagement, there has been a shift in how performance is evaluated. It's leading marketers to question whether the current viewability standards adequately measure true audience attention. Sponsored by 33Across. |
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| Tim Peterson The NHL tapped an experienced performance marketer to lead its digital media buying, which has focused on promoting two original shows. |
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| Lucinda Southern “The platforms are in an incredibly powerful position, but you can hear the siren sound of regulation.” |
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| Sponsored Content Social Native The average consumer is exposed to 10,000 messages daily, switching between screens more than 20 times per hour. So how do brands cut through the noise to create meaningful relationships? The answer: artificial intelligence. Sponsored by Social Native. |
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| Sponsored Content Namogoo Now more than ever, it's important for e-commerce businesses to understand and prioritize their customer's online journeys. When an experience is hijacked, it can result in negative repercussions -- something that home-improvement retailer Build.com learned firsthand. Sponsored by Namogoo. |
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