Amazon Leads Fashion Inventory Clearance; Plus, Adidas Sees Spike In China; And Masterbuilt Sizzles For Grill Season
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TOP STORIES   June 4, 2020
DIGITAL CAMPAIGNS
Masterbuilt’s Digital Campaign Sizzles For Serious Grilling Enthusiasts

Some people take grilling more seriously than others. Masterbuilt is counting on that customer segment to support its high-end line of grills, smokers and fryers. CMO Cara Finger tells PYMNTS how the brand is committed to craftsmanship and customer feedback.
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CUSTOMER LOYALTY
Reconsidering Loyalty: Tracking Post-Pandemic Attitudes
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INVENTORY

Amazon, Otrium Address Fashion Inventory Issues
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WHAT’S HOT
• Adidas Sales Rebound In China With Return To Growth
• Michaels Sees 296 Pct eCommerce Growth Amid Omnichannel Rollout
• Retailer New York & Co. Will Likely File For Bankruptcy
• AMC Warns Of Looming Cash Crunch As COVID Cripples Theater Chain
• LVMH Eyes Ways To Change $16.2B Tiffany & Co Purchase
• Campbell Soup Sales Keep Steaming Along During Pandemic
• The Acceleration Of eCommerce During The Pandemic
• ‘Travel Bubbles’ Key To Getting Consumers To Travel Cross-Border
BEST OF PYMNTS
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