The Daily Scoop: Gen Z and millennials step aside, brands are flocking to ‘granfluencers’

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One PR agency's framework for AI use

Considerations for using artificial intelligence from PR industry leaders and AI experts.

Incorporating storytelling into a B2B campaign

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The Daily Scoop: ‘Anti-woke’ camps lambast Chick-fil-A’s diversity initiatives  

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Beyond Pride: How to be an active ally year-round

How are organizations supporting the LGBTQ+ employee experience before, during and after June?

6 questions with: Peter Prodromou of Boathouse

Peter Prodromou shares the best advice he’s ever received. 

Daily Scoop: Why Amazon corporate employees are staging a walkout

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Why the pay gap persists in the female-dominated comms industry

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How to respond to Google’s core update — and what the future holds for SEO and AI

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4 reasons no one is reading your content

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How a brand newsroom can amplify your comms strategy and bust silos

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