New research illustrates how retail media and curation are reshaping programmatic paths
| | | Hi John,
Retail media networks will capture over a quarter of new programmatic display ad dollars through 2026, according to EMARKETER's forecast.
Download our analyst report, "Programmatic Advertising Forecast and Ad Tech Trends H1 2025," compliments of LiveRamp, to explore the forces reshaping programmatic advertising in the wake of privacy changes and market consolidation. |
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| You'll find out: What device categories are driving growth in programmatic ad spending What's driving the surge in private marketplaces and curated inventory Why 2025 will be a landmark year for ad tech consolidation |
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| Sincerely,
EMARKETER
Compliments of LiveRamp. |
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