| Good morning, Marketer, and here’s to making your own checklists. Today, our contributor William Terdoslovich points out that when it comes to marketing in augmented reality and virtual reality, there aren’t any checklists yet. Instead, marketers should try out these new experiences themselves. Learn and experiment. Figure out what matters to the early adopters who use this technology. There are a number of examples included in the feature below that will give you a vision of what you need to be doing.. Chris Wood,
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