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Are Ad-Tech Companies Pitching Solutions to Problems That Don’t Exist? One Exec Thinks So MDC Media Partners and Assembly CEO on the messy world of digital transparency By Lauren Johnson Digital advertising may be plagued with issues like fraud, brand safety and viewability, but some agency execs say a new crop of tech companies are increasingly trying to capitalize on those problems and solve problems that don't exist. During an Advertising Week panel on Thursday, MDC Media Partners and Assembly CEO Martin Cass spoke with...
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Hot List: What Are the Buzziest Digital Brands, Apps and Startups of 2017? Place your votes in Adweek's Readers' Choice Awards By Adweek Staff Did you finally succumb to Spectacles? Does Amazon Echo rule your household? Are you holding out for the iPhone X? Tell us what tech innovation blew your mind in 2017. Now's your chance to vote for your favorites in our annual Hot List Readers' Choice Poll. Vote as many times as you'd like beginning Sept....
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