Are we entering the age of the AI ‘copilot’? AI ‘copilots’ have boomed in martech and beyond over the last year, with some predicting that they are the future of software. But does everything need to have a conversational interface?
Unlock the secrets to success with Mini MBA's step-by-step guide on setting SMART marketing objectives! Whether you're a seasoned marketer or just starting, these insights from the Mini MBA in Marketing are a game-changer. Download now.
The Future of Marketing: The AI Opportunity Throughout this year’s Future of Marketing survey, AI was a consistent theme. As one respondent put it, “There is excitement and also anxiety…” But precisely how many marketers are using generative AI, and where do they believe its value lies?
Winning the Race for Digital Skills How do businesses keep up with customers, technologies and events that are perpetually in flux? Just as they always have, by learning.
