| Crises are not a matter of if, but when. All that is certain is that your next crisis will come as a surprise to you and your organization. What have you done to prepare for your next organizational crisis? Will it be enough to survive the unexpected? Join us March 5 in New York City for Ragan’s Crisis Communications Master Class to learn crucial tactics for confronting any crisis. BONUS: Attendees will also receive a copy of Ragan’s special report, "3 Things You Probably Don’t Know about Crisis Communications." Ragan Consulting Group’s Nick Lanyi, who earned his stripes handling crises in the world’s crisis capital—Washington, D.C.—will lead our daylong workshop. Lanyi has helped companies, trade associations and nonprofits plan for and confront numerous crises. | Participants will learn how to: Recover from the crisis and restore audience trust Manage the media and the message Confront a crisis in real time Thrive in the midst of a crisis and minimize damage Assign crisis roles to your team members—including two important yet often overlooked roles Handle media requests efficiently and train spokespeople for high-stakes interviews Develop thoughtful crisis messaging quickly |
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Best of all, you’ll come out of the workshop with the building blocks of your own organization’s crisis comms plan already completed, including how to: Assess your risks Evaluate and train your stakeholders Practice crisis simulations Prepare your spokespeople and their messages BONUS SESSION: Don’t leave this workshop early. Nick is running a crisis in a real time—and you and your workshop colleagues are in charge. | About the Trainer: | | | Nick Lanyi is a media relations and crisis communications expert who led the public affairs practice in the Washington, D.C., office of global public relations agency Porter Novelli from 2013 to 2015. He spent 15 years as an award-winning reporter, financial journalist and freelance writer. | | He is a consultant with Ragan Consulting Group and works with clients nationwide on crisis management and storytelling. |
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Your next crisis could be right around the corner. Attend this master class to find the silver lining in your next crisis and lead your organization through tough times. All attendees will receive a Crisis Master Class Certificate and a copy of Ragan’s special report: "3 Things You Probably Don’t Know about Crisis Communications." Space is limited, so don’t delay. Register by Feb. 6 and save $200! Can’t make it March 5th in NYC? Join us July 21 in Portland, Oregon. If you need help registering or have questions, contact Ragan Customer Service at cservice@ragan.com. About RCG: RCG specializes in communications, brand journalism, video services, and its consultants offer training, coaching and consulting in internal communications, speechwriting, PR and marketing, writing and editing, visual communications, crisis communications and other functions. RCG has helped hundreds of public and private organizations improve their communications practices. | 