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AT&T Appoints New CMO to Create an Ad Platform Focused on Transparency and Brand Safety Kirk McDonald joins from PubMatic ahead of Time Warner merger By Kristina Monllos With the finalization of the Time Warner merger looming, AT&T has created a new advertising and analytics company, and it has appointed a new chief marketing officer to help lead the charge. Kirk McDonald has joined AT&T's new advertising and analytics company from ad-tech company PubMatic, where he served as president. Before PubMatic, McDonald was... Read more » |
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Hot List: What Are the Buzziest Digital Brands, Apps and Startups of 2017? Place your votes in Adweek's Readers' Choice Awards By Adweek Staff Did you finally succumb to Spectacles? Does Amazon Echo rule your household? Are you holding out for the iPhone X? Tell us what tech innovation blew your mind in 2017. Now's your chance to vote for your favorites in our annual Hot List Readers' Choice Poll. Vote as many times as you'd like beginning Sept.... Read more » |
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