WardsAuto OEM
WardsAuto Daily

OCTOBER 4, 2017

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Atlas Provides Brilliant UX Roadmap for VW

2017 Wards 10 Best UX
The new 3-row CUV does many things well, from its reconfigurable Digital Cockpit and excellent driver-assistance systems to its fast phone pairing, competent voice controls and information-rich central touchscreen.

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Many look to make a difference. At BorgWarner, we’re actually doing it. Every day, we’re innovating new technologies that can be found in efficient gasoline, clean diesel, hybrid and pure electric vehicles as well as in commercial and on/off-highway applications. We’re driven to create a clean, energy-efficient world.

Autoline Daily

How the Demon Was Kept a Secret, U.S. September SAAR Surges, Ford’s Plan to Cut Costs

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2018 Cool Parts Calendar
Request a free Proto Labs 2018 Cool Parts Calendar and keep all your projects on track next year. Every month you’ll see a custom part made possible through 3D printing, CNC machining, injection molding, and the innovative companies behind the design of those parts. Request your free calendar today!

Ford, Harman Share Sound Science

A few big speakers and powerful amplifier no longer make the grade for top-shelf automotive sound systems. Ford and Harman detail the process for developing high-end B&O Play audio for the coming Expedition and EcoSport.

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Autoneum is the global market and technology leader in acoustic and thermal management for vehicles and is partner to vehicle manufacturers around the world. Autoneum develops and produces multifunctional, lightweight components for optimal protection against noise and heat. Autoneum’s innovations make vehicles quieter, lighter and safer and help to reduce fuel consumption and emissions.

U.S. Automakers Pump September Retail Volume to Pare Bloated Stocks

The industry’s September retail push caused even both the raw volume and daily selling rates to post gains for the first time this year.

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Multi-Source Overhead Luminaires for Color Evaluation
GTI’s multi-source overhead luminaires will help you to evaluate color with confidence. They comply with ASTM D1729, SAE J361, ISO 3668, and BS-950 Part 2. A certificate of product conformance (NIST traceable) is included. Available in four and five foot lengths, with up to five different light sources. Learn More

Nissan Keeps It Short, Leads Most-Viewed Ads Chart

Topping the chart for the week of Sept. 25-Oct. 1 is a 10-second ad (compared with the usual 30- or 60-second spots we see) advertising the ’17 Rogue Sport with a focus on its intelligent safety shield technology.

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Can YOU win on the new automotive battleground: UX?
Sexy exterior styling and great performance do not sway consumers like they used to.  Now it’s connectivity, convenience and other innovative tech inside that seals the deal.  Automakers and suppliers alike are racing to give their brands’ user experience a competitive advantage, and the WardsAuto UX Conference on October 5 is focused on how to get there.  LEARN MORE

How to Reach ‛Soon-to-Be’ Luxury Audience

INDUSTRY VOICES
Here’s how a brand such as Mercedes might begin to tap into a new band of consumers in the “pre-luxury” state.

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Fusion Makes Us Stronger

INDUSTRY VOICES
Fusion helps to instill creativity, keep the end user at the forefront and execute quality projects quickly.

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German Automakers Revise 2017 Sales Forecast Upward

The VDA industry association predicts new-car registrations may increase 4% this year to about 3.5 million, thanks to Germany's strong economy and automakers' incentives to trade in old diesel models.

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Honda to Cut Japanese Production by a Quarter as Domestic Sales Stagnate

Saying local sales haven't kept pace with forecasts, Honda will close its aging Sayama plant and consolidate production at its nearby Yorii plant by early 2022.

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Japan Authorities Raid Two Nissan Plants

The Transport Ministry conducted the raids at two Japanese assembly plants as part of an investigation into allegations that non-certified technicians conducted vehicle inspections.

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