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| | | | | Cadent Makes Deal to Get Data From TiVo | | Modi Media first client targeting high-indexing audiences | READ MORE
| | WHY THIS MATTERS: Cadent will combine the TiVo TV data with first- and third-party data sources to help agencies and marketers build ad campaigns that reach audiences that have high indexes against selected target consumers. | | | | Neustar Helps Dish to Target TV Spots | | Increased efficiency of addressable advertising | READ MORE
| | WHY THIS MATTERS: Neustar can help Dish advertisers build addressable TV audiences based on first-party customer data, a partner's data or third-party data and deliver relevant messages to consumers. | | | | FCC Majority Votes for Media Ownership Item | | O'Rielly says it is even more prescriptive than advertised | READ MORE
| WHY THIS MATTERS: That item revives the FCC's restriction on existing TV joint sales agreements.
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| | Man Slaps Woman in Wheelchair Live on KNAZ Phoenix | By Diana Marszalek
| | From Phoenix, we have a new entry in the annals of weird and, in this case, disturbing stuff that's captured on live TV. Joe Dana, a reporter at KNAZ, Tegna's NBC affiliate, was reporting live from downtown Phoenix Monday, when a man in the background slapped a woman in a wheelchair. The man, Randall Burgess, was arrested after viewers flooded the station, as well as the police department, with phone calls. | READ MORE
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September 27-28, 2016 | Tampa Airport Marriott | Tampa, FL
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