Also: Google reveals rising search trends for small business support, a social media manager’s relatable frustration over current crises, WFH risks to avoid, and more.

TODAY’S HEADLINES – 06.24.2020  
 
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DAILY SCOOP

Ben & Jerrys, Eddie Bauer join Facebook boycott, Google employees urge company to stop selling to police, and GNC might close 1,200 locations

Also: Google reveals rising search trends for small business support, a social media manager’s relatable frustration over current crises, WFH risks to avoid, and more.


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PR INDUSTRY

How communicators can push for change on racial inequality

Though you might not have the power to hire new team members or undertake other action, forcing leaders to be accountable can help your organization find its way.


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PR INDUSTRY

For better crisis responses, follow the 3 C’s

As the pandemic endures, follow this guidance on how to keep your messaging, strategy and team afloat amid unchartered waters.



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SOCIAL MEDIA

Offer strategy to leaders, not measurement datapoints

Looking to prove your social media team’s return on investment? Become a strategic adviser to your senior leaders, not a numbers nerd.


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RAGAN AWARDS

Late-entry deadline Friday: PR Daily Awards

This Friday, June 26, is your last chance to submit your best PR, marketing and communications campaigns, events and publications. Complete your entry now!


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DAILY SCOOP

NASCAR unites behind Bubba Wallace, tech speaks out against immigration visa freeze, and AP Stylebook capitalizes ‘Black’

Also: Google adds ‘fact check’ label to images, 78% of sentiment around Pride Month content is positive, Ben & Jerry’s explains ‘defund the police’ with ice cream image,  and more.


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COVID-19

Walmart’s Meredith Klein shares 3 C’s for success in the COVID-19 era

This comms exec shares advice for climbing the career ladder remotely—and managing a heavy workload while caring for young children.



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SOCIAL MEDIA

5 emerging, surging social media trends for 2020

Scrap your content calendar, prioritize listening, and put self-promotion on hold.


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THE WORKPLACE

Is the pandemic the death knell of the brick-and-mortar agency?

The COVID-19 crisis is going to change how business is done—but how profound will the changes be? One pro argues it’s time to change the office floorplan for good.


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PR DAILY AWARDS

Did you create content that delivered results?

Enter PR Daily’s 2020 Content Marketing Awards to showcase your impressive content creations. Don’t miss the July 24 entry deadline.


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Snap says ‘sorry’ for Juneteenth filter, AMC to require face coverings after all, and Patagonia joins Facebook boycott

Also: Dreyer’s to rebrand its Eskimo Pies, Upwork reports that hiring managers are turning to freelancers during COVID-19, Netflix announces ‘The Witcher’ with a poem, and more.



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CRISIS COMMUNICATIONS

When is it safe to ignore the haters?

The saying about ‘all publicity is good publicity’ doesn’t hold—but not every bad headlines does real damage. Here’s how you can understand negative press’ true impact.


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THE CONSULTANT IS IN

The “next normal” for managers: How to prepare

Right now, clarity is king. Prioritize robust, consistent communication, and take time to tailor and target pieces for your specific employees.


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COVID-19

How comms services providers see the future of communications

We asked our community of vendors and agencies how they see the future of the PR world after COVID-19. Here’s what they predict.


Remote Employee Engagement & Culture Virtual Conference

Connect, Inspire and Inform Your Workforce in the WFH Era

Join Ragan on July 21 for a deep dive into what communicators have learned from the “World’s Largest Work from Home Experiment.” Register Now.

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