Brands Reveal Secret Recipes

Adweek asked media, marketing and tech leaders from all over the country if they were willing to be photographed working (and living) as the coronavirus crisis has forced many of us to—remotely and in self-isolation (like Burger King CMO Fernando Machado below).

We wanted to see what goes on behind those Zoom calls and how these leaders are balancing work and family while displaying strong, positive leadership under such challenging circumstances. We asked them to let us in on a moment in their day and to tell us in their own words how that moment exemplifies what work and life in general are like for them now.

“What’s it like for me to work from home during the quarantine?" says Alicia Hatch, global chief marketing officer, Deloitte Digital. "It often feels as if every dimension of my life has collapsed on top of one another into one impossible moment."

See them: View all of the portraits and take an intimate look at how the advertising industry operates amid the pandemic.

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Previously, we brought you the recipe for DoubleTree by Hilton's famous chocolate chip cookies, now we have a few more recipes for iconic menu items. We rounded up a selection of recent unveilings, including Disney Parks' beloved Dole Whip and its churros, Ikea's Swedish meatballs, Pret a Manger's mac and cheese and more.

Get your apron out: Learn how to make these dishes.

More news from food and restaurant brands:

WarnerMedia’s anticipated upcoming streaming service HBO Max will debut on May 27. The streamer, which will include HBO programming along with a host of other WarnerMedia content like Friends and The Big Bang Theory, franchise films from the DC Comics universe, classic movies and children’s programming, had previously said that the service would debut sometime in May.

Read more: Here's what the streamer service has to full offer.

Also in TV & Streaming News:

When Robyn Frost and Victoria Rosselli, who work as creatives at FCB Chicago, found themselves separated as a result of the coronavirus lockdown, they began to send each other photos of their views. Frost lives in a high-rise apartment in Chicago and Victoria at her family home in Florida. The two, who are friends but not creative partners, had an idea: to use their free time to reimagine today’s quarantine views of cities as classic postcards.

See it: Check out the postcards series and learn how the project came together.

Coronavirus Continues to Cause Industry Shifts

In a new ad from agency FF Los Angeles—and timed to Earth Day—Greta Thunberg’s organization provides a reminder that the climate crisis shouldn’t be forgotten. The agency riffed off of Thunberg’s cry of “our house is on fire,” putting the words into a 60-second narrative that visualizes family’s life as normal, even as flames envelop the structure. Watch it here.

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#CreatorsHour offers free classes and talks with professionals.

Carmaker is playing up rivalries among 5 organizations.

The brand's new line of body care products highlights the importance of self-care.

Pro tips on managing timing and people on a conference call.

'It's been a long few weeks. We can't stop now.'

Keeping the conversation going, despite the change in how we work.