Cause marketing has come to the forefront since the pandemic, with many big brands recognising the importance of charitable giving – and the impact it can have on consumer opinion. Nikki Gilliland looks at some examples.
This edition of Digital Transformation Monthly examines the bold moves being made by businesses across the globe. With the worst effects of the Covid-19 crisis appearing to recede, brands are putting the wheels of their long-term digital strategies in motion.
Now with over 40 million users, Yubo has gone through a period of significant growth in the past 18 months. We chat with Sacha about his motivation for starting the company, his predictions for the future of social, and how Yubo is protecting its young user-base.
Quick Guide to Ecommerce This quick version of Econsultancy’s Ecommerce Best Practice Guide provides an introduction to ecommerce strategies, offering practical advice and guidance that marketers and ecommerce professionals can apply in their day-to-day roles.
Ecommerce Trends This report identifies, analyses and evaluates emerging ecommerce trends and considers how brands can navigate them.
