Why the company is doubling down on hardware and how they plan to compete with TikTok.
| | | Hi, Snap Inc. is arguably the most innovative social media company in the business. CEO Evan Spiegel’s vision for the chronological story format upended the newsfeed model. But the social landscape has changed dramatically since Snap launched in 2011. It’s contending with competition — and copycats — everywhere from the Valley to Beijing as TikTok becomes dominant among younger generations. We’ll ask Spiegel why Snap is doubling down on its hardware line and Spectacles products and how they plan to stay competitive. We’ll also ask Spiegel — who famously rejected Facebook’s acquisition attempt — what he thinks of ongoing antitrust investigations into the social behemoth as its biggest competitor. You can join us May 26-28 for that talk and many more at Code’s new location: The Beverly Hilton and Waldorf Astoria in Beverly Hills, California. |
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