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News & Analysis on the Bakery and Snacks Industries23-May-2025
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TOP HEADLINES
Hue got it: The colour psychology behind top snacks
Before we even take a bite, colour tells our brain what to crave. And it’s not just the frosting that’s doing the talking – it’s psychology, marketing and a bit of regulatory drama... Read more
News snacks: Baking gold, greener plates & snack tech shifts
Gold’s been baked, vanilla’s booming and snack tech is getting a long-overdue upgrade. From bold packaging pivots to flour with a lighter footprint, here’s what’s rising across the bakery and snack world... Read more
Fibre claims rising as health trend expands
Fibre is becoming more popular among consumers as interest in digestive and gut health grows... Read more
FDA inspections resume with help from states and AI as staff exodus continues
Amid concerns about FDA’s capacity to meet safety mandates following the departure of 3,500 employee since January, the agency signals a new direction for inspections and ability to do more with less thanks in part, it says, to new tools and processes... Read more
Snack to basics: How snackification is redefining convenience
By embracing snackification and leaning into global convenience trends, brands can unlock big opportunities in a market expected to blow past $1 trillion by 2029.... Read more
Countdown to colour change: A food technologist’s guide to dye-free reformulation
The FDA’s call to phase out synthetic food dyes by the end of 2026 has kicked off a high-stakes scramble across the food industry. We caught up with IFT’s Renee Leber to find out what’s really at stake and what it will take to get reformulation right... Read more
Snap, chew, satisfy: The science of texture consumers can’t resist
Texture is no longer just a ‘nice-to-have’ in food - it’s become one of the most powerful tools in the innovation toolkit. So, what does it take to create products that not only taste great but feel incredible too?... Read more
 Hot for honey: How the flavour is creating a buzz for World Bee Day
It’s World Bee Day on 20 May and there’s never been a sweeter time to celebrate honey’s starring role in snacks and bakery treats. From mellow and floral to spicy and bold, honey (especially the trending hot honey) is buzzing in everything from chocolate to sausage rolls to even pork rinds... See more
EDITOR'S CHOICE
Crunching the numbers: A ‘snackshot’ of what’s driving the $156bn industry forward
SNAC International’s 2025 State of the Industry Report lifts the lid on the trends transforming this powerhouse sector... Read more
ON-DEMAND WEBINARS
Regenerative Bites: Sustainable Farming for Snacks
Our expert panel will explore how bakery and snack producers can integrate regenerative practices into their supply chains to gain consumer trust and boost product quality.
29-Apr-2025
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Spotlight On - Mouthfeel Masterclass: Be the brand that’s always on the shopping list
Don’t miss this opportunity to discover the potential that mouthfeel has to offer and why it is key to making food and drink brands thrive.
15-Apr-2025
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Breaking the Rules: Deliciously Guilt Free
Join Blommer, Mintel, and Incredo as we explore the trends, drivers for growth in sugar reduction, and the innovative tools available to help your brand stand out in today’s competitive market.
25-Feb-2025
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PREVIOUS HEADLINES
USDA approves first state SNAP waiver to ban ‘junk food’ – dozens could follow despite industry warnings of ‘disruptions’ and unintended consequences
It begins: USDA Secretary Brooke Rollins yesterday signed the first of what could be several state waivers restricting the use of government funds by low-income residents to buy select “junk” foods and beverages, such as soda and candy... Read more
Espresso Yourself … just not at Starbucks?
Starbucks is no longer the world’s most valuable restaurant brand, according to a new report from Brand Finance, a brand valuation consultancy. But is it still the number-one coffee spot?... Read more
EU & UK agree trade deal – the latest
European Union and UK trade negotiators reached a tentative agreement on key trade issues as part of a relationship “reset”... Read more
Snaxfarm eyes global markets with modernised traditional treats and intense, spicy flavours
Thai brand Snaxfarm is expanding its range of modernised, coconut-based snacks for younger and health-conscious consumers across Asia Pacific and beyond.... Read more
Safety questions emerge as RFK, congressman spar over fast-tracked natural dyes
In heated budget hearing, HHS Secretary Robert F Kennedy Jr defended FDA’s recent approval of three natural dyes to replace synthetic alternatives as a sign the agency would work with the food industry, but the speed of the approval triggered questions about the safety review process... Read more
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William Reed