Commercial mortgage lending rose in Q1 from prior year | What action do brokers who are REALTORS®, brokerage firms, and MLS executives need to take to comply with recent MLS policy changes? | How marketers must adapt for AI-driven consumerism
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May 19, 2025
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Commercial and multifamily mortgage loan originations rose 42% on a year-over-year basis in the first quarter of 2025, according to the Mortgage Bankers Association. Increases in loans for office, health care and multifamily properties drove the overall gain.
Full Story: Connect CRE (5/16) 
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Answers About Multiple Listing Options for Sellers
What action do brokers who are REALTORS®, brokerage firms, and MLS executives need to take to comply with recent MLS policy changes?
What action do brokers who are REALTORS®, brokerage firms, and MLS executives need to take to comply with recent MLS policy changes?
MLSs will need to adopt policy language as part of their local MLS rules at any time but no later than Sept. 30, 2025. MLSs will also need to create the necessary functionality and support that allows for listing brokers, with authority from their seller, to delay the marketing of a listing by other brokers outside of the listing firm through IDX and syndication for a set time period. Prior to formal implementation, we encourage MLSs to consult with brokers and stakeholders in their market to get their input on the allowed time period for delayed marketing exempt listings. Find more answers about NAR's new policy statement, Multiple Listing Options for Sellers, at facts.realtor.
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Best Practices in Sales & Marketing
Marketers must adapt to a new reality where AI personal agents manage transactions, bypassing traditional advertising methods, writes Chan Suh, chief digital officer at Prophet. This shift requires brands to focus on appearing in AI summaries and negotiating with consumer agents. "The AI era of marketing won't be about mastering tools as much as it will be about navigating a whole new customer system. What got us here won't get us there," Suh writes.
Full Story: Ad Age (link gifted) (5/16) 
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Real Estate Trends
As homeowners move away from the all-white kitchen, they're picking up on the look of a classic tuxedo. Lighter upper cabinets paired with darker or more colorful lower cabinets can offer a dramatic, eye-catching contrast.
Full Story: REALTOR® Magazine/Styled, Staged & Sold (5/19) 
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Interior designer Cathy Hobbs offers tips for blending traditional design with modern elements, noting that the architecture of a space should influence interior design. Recommendations include using mirrors with unique frames and shapes, incorporating traditional color schemes and mixing materials to create a fresh, relevant look.
Full Story: News Tribune (Jefferson City, Mo.)/Tribune News Service (5/18) 
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The George Alexander House, a 120-year-old historic landmark in Healdsburg, Calif., has been listed for $3.9 million. Mel and Holly Schatz have owned the Queen Anne-style home, which includes a detached caretaker cottage, since 2000, and they ran it as a bed-and-breakfast between 2002 and 2017. Graham Sarasy of Healdsburg Sotheby's International Realty is the listing agent.
Full Story: The Press Democrat (Santa Rosa, Calif.) (5/16) 
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Technology & Innovations
Cultural lag is a major factor in the slow adoption of AI technology within established organizations, Megan McArdle writes, comparing the current state of AI to the "phony war" period of 1939—when meaningful change seemed imminent but was not yet visible. The phenomenon where cultural norms and practices lag behind technological advancements has been observed before, with the adoption of computers, which are now ubiquitous, McArdle writes.
Full Story: The Washington Post (5/15) 
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Fair & Equitable Housing
The city of Brevard, N.C., is considering a proposal for the construction of at least 14 single-family homes in partnership with the Housing Assistance Corporation. The city would donate seven acres of land, and HAC would need to fund nearly $2 million in infrastructure improvements to add affordable homes.
Full Story: The Transylvania Times (Brevard, N.C.) (5/19) 
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Legislation & Regulation
Purchasing managers' surveys for May are scheduled to be released this week, potentially offering valuable insight into the impact of tariffs on the economy. Much of the recent data has suggested that the economy is doing reasonably well, although these have been backward-looking indicators. "Global activity is still showing resilience including in the U.S. where continued frontloading is supporting the 'hard data,'" according to Citi analysts.
Full Story: The Wall Street Journal (5/18) 
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About The National Association of REALTORS®
The National Association of REALTORS® is America's largest trade association, representing more than 1.5 million members involved in all aspects of the residential and commercial real estate industries. REALTOR® Magazine is the official magazine of NAR, bringing expert insight to real estate trends, tools, and business strategies.
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