We're away until January 4, but here's one of our favorite pieces from 2020. Enjoy your holiday, and enjoy the article below or read it on our blog.
Dear Joseph,
Where I live, concern about COVID-19 seems lax. I’m often surrounded by people who have already thrown social distancing and mask-wearing out the window. Just the other day, while in line at the grocery store, the man behind me blatantly ignored the big sticker on the floor telling him where to stand and I found him practically breathing down my neck as I was checking out. I wanted to say something, but I didn’t. I wasn’t sure exactly what to say to someone who clearly has no regard for the current situation. Any advice for how to navigate this weird world we're living in?
Sincerely,
Tongue-tied
Dear Tongue-tied,
What you described is a quintessential crucial moment: a moment with huge downstream consequences. And we’ve all been there. And, yes, I do have some advice. Speak up. Please!
We’re in the middle of one of the greatest influence challenges of our day. Medical science can’t yet solve our global problem. All we have to rely on is human behavior for now. So, success in the next several months will not actually hinge on masks and sanitizer, rather, it will be getting people to use these simple measures, every time, for however long it takes. And frankly, that won’t happen unless those who see someone drop the ball speak up and remind them.
But you’re not alone in feeling nervous about speaking up. We asked Crucial Skills Newsletter subscribers about their COVID-related fears. Three out of four said they are nervous about infection risk when interacting with others. Nine out of ten said they feel downright uncomfortable around strangers. Forty percent expressed the same nervousness about being infected by coworkers. Nearly one in four even admitted to being nervous around their extended family members. And yet almost three-fourths of us say we often say less than we should when others lapse into risky behavior.
Why do we fail to speak up? Some of the reasons you told us include:
- I don’t feel it is my place to tell others how to behave or act (33 percent)
- I don’t know how to speak up in a way that won’t feel offensive (33 percent)
- I worry that speaking up won’t do any good anyway (31 percent)
- I don’t feel I am an authority on the matter (29 percent)
- I am unsure on exactly what to say (28 percent)
So two things are clear:
First, we know that a few simple behaviors are the key to saving lives for the foreseeable future. For example, research shows that if employees wash their hands five times during a work shift, transmission risk is reduced by as much as 45%. Even more promising, a review of multiple studies concludes that if just two-thirds of us wore even marginally effective masks consistently, the epidemic could be stopped.
And second, we know that the only way we can create strong social norms for safe behavior is if people remind those who lapse.
So, what does that mean for you and for me? It means that when we observe people disregarding the rules that will keep us all safe—not to mention move economies and businesses toward recovery—then it’s our job to speak up. It’s all of our jobs to speak up. End of story.
Here are three things to remember when it’s time to speak up and save lives.
1. It’s Kind to Remind. Your motive for speaking up is a better predictor of others’ response than you might think. If you are speaking up in an attempt to belittle, punish, or control, others will pick up on it and respond in kind. The key to mustering the courage to speak up is to remind yourself, “It’s kind to remind.” When your motivation is kindness, your words feel different. So, next time you’re worried about speaking up, repeat this phrase: “It’s kind to remind,” then open your mouth and save a life. And when your mouth opens, a great word to begin with is “Please.” WATCH MY VIDEO TIP >>
