| A CYNOPSIS MESSAGE FROM FREEWHEEL, A COMCAST COMPANY | The Quarterly Barometer of the Industry Has Arrived! Download Now: FreeWheel Video Monetization Report: Q1 2018
The VMR: Q1 2018, “Premium Video: Seizing the Opportunity” reveals the growth of the ecosystem was fueled by a sizable rise in live viewing, particularly via mobile devices.
The FreeWheel VMR is released quarterly and highlights the changing dynamics of how enterprise-class content owners and distributors are monetizing premium digital video content. |
| A CYNOPSIS MESSAGE | | Tic Toc… It’s Deadline Day!!! The Cynopsis Imagination Awards Groundbreaking characters and story arcs. Dynamic cross-platform synergies. Campaigns that take hold and resonate. Tools and tech that have surpassed expectations. Today’s the day to show us what you’ve got! Enter by 11:59PM tonight to take part in the greatest recognition of accomplishments made in the teen, tween and teen media sector. Click here for a full list of categories and reach out to Cathy Pearson at 203.899.8470 with any questions. ENTER BY 6/28 |
PRODUCTION & DEVELOPMENT Funny business: Michele Ganeless, former president of Comedy Central, and Olivia Wingate, who was as a comedy talent rep, are teaming to launch Mo Studios. The NY-based production company plans to invest in the development, packaging, producing, and optioning of content with a focus on female and under-served voices. Queen Latifah’s Flavor Unit Entertainment is teaming with production company Electus to develop a docu-style travelog about and starring women. Friends in Strange Places (working title) spotlights the global adventures of female comedians and their famous friends. The series will be exec produced by Latifah and Shakim Compere; Electus’ Chris Grant and Drew Buckley; Allison Mandell Hudson and Randi Michel. Gloria Estefan joined film and television studio Areu Bros. as a partner and member of the executive leadership team. The seven-time Grammy-winning singer, actress and author will create and package content across all platforms including music, television, film and short-form content for the Atlanta, studio. Marvel’s Jessica Jones topliner Krysten Ritter will step behind the camera to make her directorial debut in an upcoming season 3 ep of the Netflix series, which recently began filming. Christina El Moussa, of HGTV’s hit series Flip or Flop, signed a deal for a new original series with the network. The eight-ep series, Christina on the Coast, will showcase El Moussa as she expands her design business in Southern California and is set to premiere in 1Q 2019. Storied Media Group completed a second round of investment funding with Tele Munchen Group. The capital infusion allows TMG, which acquired a minority stake in SMG in 2017, to accelerate its plan to serve published content to Hollywood producers. It also kickstarts SMG’s new platform StoryScout, which curates thousands of articles daily, tags stories fit for TV and film and makes them available to potential customers. Seth Mann (The Breaks) will direct the first episode of Netflix’s straight-to-series sci-fi family drama Raising Dion, and will serve as an executive producer. Netflix also rounded out the cast; Alisha Wainwright (Shadowhunters: The Mortal Instruments) and newcomer Ja’Siah Young will topline opposite Jason Ritter and Michael B. Jordan. ION Media announced a new slate of programming acquisitions and several series renewals premiering in 2018 on its digital networks Qubo and ION Life. Qubo, the 24/7 over-the-air network for children, will debut eight new series, including Madeline, Monster Math Squad, The Adventures of Paddington Bear and Pirates: Adventures in Art, from DHX Worldwide. Also joining the network are Cosmic Quantum Ray and The Davincibles, from Splash Entertainment, among others. Lifestyle net ION Life will debuts the series Bake with Anna Olson, from Boat Rocker Rights and For Rent, Style Factory and My House, Your Money from Cineflix International Media. ION Life is also launching a second season of Legacy Distribution’s At Home with Didiayer, as well as renewing rights to the show’s first season. NEW & RETURNING SERIES PeopleTV, the ad-supported streaming network from People and Entertainment Weekly, has begun its first broadcast TV run with flagship entertainment show People Now airing across the country on 17 Meredith-owned TV stations in 12 markets, reaching more than 11 percent of US television households. People Now premiered as a weekday streaming morning show on September 3, 2014. Serial Killer with Piers Morgan premieres on Monday, July 16 7p on Oxygen. With unprecedented access to maximum security prisons, series explores the minds of serial killers who’ve never spoken on camera about their crimes. BET Networks, in partnership with Clifford “T.I.” Harris’ Grand Hustle Productions and 51 Minds will debut reality series The Grand Hustle on Thursday, July 19 at 10p. Set in the streets of Atlanta, 16 hopeful contestants use the city to prove they have what it takes to outsmart the rest. Six chefs enter the summer house to square off in new primetime culinary series Ultimate Summer Cook-Off, premiering Sunday, August 5 at 8p on Food Network. A&E's Born This Way will returns for season 4 on August 15 at 8p. Epix’s Mark Burnett-produced revival boxing competition series The Contender will premiere on will premiere on the network on August. 24 at 10p. COMING UP Fuse is celebrating the 45th anniversary of hip-hop music with the television premiere of Hip-Hop Evolution as a four-night event beginning Sunday, August 5. Showtime will offer the world television premiere of Baby Driver on Saturday, July 14 at 10p. The film received three Oscar nominations, as well as a Golden Globe nom for lead actor Ansel Elgort. DIGITAL DATA Facebook launched a feature that enables users the option to temporarily block posts from showing up in their News Feed. “Keyword Snooze” works in a similar way as the Snooze feature Facebook debuted in December that effectively lets users temporarily quiet select “friends” on the social platform. Keyword Snooze bowed yesterday in the US and will then roll it out more broadly. Roku launched Audience Marketplace as a means to expand the targeted advertising business on its platform. The new service combines Roku’s proprietary audience data and technology with trusted third-party data to enable publishers to sell to targeted audiences on the platform via both programmatic and direct-selling methods. The company is partnering with video ad platform SpotX to integrate its data. OTT service Xumo added select History content to the platform's US-based channel lineup. Discovery’s suite of TV Everywhere GO apps—including Discovery GO, Animal Planet GO, TLC GO, SCI GO, and Investigation Discovery GO, plus new HGTV and Food Network apps—are now available on select Samsung Smart TVs. Wondery podcast American History Tellers released the first ep of its new six-part series The American Revolution, just in time for next week’s July 4 celebration. ADVERTISING & MEASUREMENT Attribution is one of the hottest topics in measurement right now, but despite a raft of challenges hope is in sight, says Drew Holland, director of advanced analytics and data and A+E Networks. Holland, a panelist at the August 2 Cynopsis Measurement & Data Conference, offers his take on where we’re headed. Cynopsis: What do you think is the biggest obstacle to accurate attribution? Drew Holland: The biggest obstacle is having large enough data sets and a sufficient amount of model inputs to measure attribution. Large data sets are needed to handle multiple conversion points, exposure types, and advanced targets within the exposed group, while still being able to remain statistically significant at a granular level. Satisfactory model inputs are needed to remove the impact of other marketing efforts and external influences on the results. When we look at multi-touch attribution, the linear portion has historically been more difficult to ascertain on a micro level. With larger Smart TV and STB data sets coming online, TV is going to be credited more accurately. Cynopsis: What has been the most promising development so far? Holland: The industry collectively recognizing the importance of attribution for TV, allowing us to accurately reflect its lower-funnel impact. As the attribution space continues to evolve, more of the groundwork is being put in place to allow for more data to be used, while factoring in a greater number of variables, and at greater speed. We believe this will produce a more complete and accurate measurement of the impact of television with respect to conversion metrics. Cynopsis: What do the most accurate TV attribution models have in common? Holland: Balanced and robust data sets underpinning it, no model or statistical technique can overcome small, biased, and/or incomplete data. The ability to include multiple touch points is also essential in trying to determine which marketing stimuli is driving conversion. We are trying to highlight models that not only have ‘good’ data, but also approaches that are consistent and transparent. For info on the August 2 Measurement & Data Conference, offering robust discussions about, and solutions for, consistent measurement in the video world, go here. A new study from Centro and Forrester Consulting reveals emerging interests from agencies to converge their media buying teams and functions. Among highlights: * Three-quarters of agencies already have started to create some form of partnership between their direct and programmatic media buying teams; 17 percent claim to have fully converged operations. * To drive convergence, more agencies have made technological (81 percent) and personnel (80 percent) changes, compared to designing new processes (72 percent), or engraining it in business culture (62 percent). * The top perceived results correlated to digital media buying convergence are client retention, new business opportunities and improved media campaign performance. CASTING Grace Park (Hawaii Five-0) is heading back to TV. She’s been cast in a lead among the ensemble cast of new ABC drama A Million Little Things, replacing Anne Son, who played the role in the pilot… Netflix comedy series Turn Up Charlie cast Piper Perabo (Covert Affairs), JJ Feild (Turn) and newcomer Frankie Hervey alongside Idris Elba… Alyson Hannigan (How I Met Your Mother, American Pie, Buffy the Vampire Slayer) will join the cast of WGN America’s Mennonite crime drama Pure in a recurring guest role… Olafur Darri Olafsson (Lady Dynamite), Virginia Kull (The Looming Tower) and Ebon Moss Bachrach (Punisher) snagged series regular roles in AMC’s supernatural horror drama NOS4A2. Calling all Bridezillas. The series is headed back to WE tv for season 12 and is casting up. Brides with weddings planned for August through December 2017 can apply at: https://castingbrides.castingcrane.com. INTERNATIONAL RELATIONS UK broadcaster Channel 4 became one of the first British media companies to reduce its gender pay gap, shaving its mean gender pay gap from 28.6 percent in 2017 to 22.7 percent in 2018. The company’s median pay gap also dropped, from 24.2 percent to 22.3 percent, according to CEO Alex Mahon. |
| A CYNOPSIS MESSAGE | | EARLY RATES EXPIRE TOMORROW The Cynopsis Measurement & Data Conference AUG 2 | 9AM – 3:30PM | Dream Downtown, NYC Be in the room when these thought leaders tackle the most significant measurement challenges we face in today's media landscape. Speakers will be joining us from A + E Networks, Ad-ID, the 4 A’s, Amobee, Blue 449, Data + Math, Del Monte, Discovery, Google, GroupM, Hulu, Shareablee, TV Time, Horizon Media and many more. Seating is limited - Register today. Sponsored by: TV Time, Data + Math, Discovery, Group M |
RATINGS Live + Same Day Viewers AA (millions) Tuesday, June 26, 2018 time period averages Source: NTI, Galaxy as dated Live+SD CBS: 4.84 million NCIS 5.72, Bull 4.70, 48 Hours: NCIS 4.11 ABC: 2.19 million The Middle 2.84, The Middle 2.33, Black-ish 1.84, Black-ish 1.80, The Last Defense 2.16 NBC: 9.58 million America’s Got Talet 11.32, World of Dance 6.08 FOX: 1.91 million Beat Shazam 2.24, Love Connection 1.59 CW: 0.67 million The Flash .60, The 100 .73 Univision: 1.1 million Rico Y Lazaro 1.16 million, Bella y las Bestias 1.10, Por Amar Sin Ley 1.20 Telemundo: .85 million Mi Familia Perfecta .64, Sin Senos Si Hay .94, Senor de los Cielos 1.05 Thursday A18-49: CBS 0.5/2, FOX 0.6/3, NBC 1.8/8, ABC 0.5/2, CW 0.2/1, UNI .5/2, TELE .6 a/3 EXECUTIVE MOVES Epix named Courtney Menzel as EVP, content distribution & partnerships. Previously she served as EVP, content distribution and partner marketing at Current TV. Nickelodeon announced two appointments in its preschool group: Sarah Landy has been promoted to SVP, production & development and Aghi Koh joins the team as VP, production & development. Universal Kids named Karen K. Miller as SVP, content. Most recently, Miller was VP, worldwide programming strategy, acquisitions and co-productions, Disney Channels Worldwide. Additionally, Ellen Stone, EVP, marketing, Bravo and Oxygen Media, is expanding her purview to include Universal Kids. Steve Kovach is joining CNBC.com as technology editor. He most recently was a senior correspondent at Business Insider. The Bridge producer Lars Blomgren slides into a new role at Endemol Shine as head of scripted programming, Europe, Middle East and Africa. He previously was managing director of Endemol Shine's Swedish producer Filmlance International. Branding and design studio Trollbäck+Company added David Edelstein as executive director of client partnerships.. Most recently Edelstein was managing director at digital agency Modus Operandi. Ian Griffiths will step down as COO/CFO of ITV in the next 12 months. Griffiths has been with the British broadcaster since 2008. This Day in History: 2007 - The American bald eagle was removed from the endangered species list. Answer to Our Last Trivia Question: From which TV drama did snow globes filled with the show’s pool water become a coveted collector’s item for fans? Melrose Place. Kudos to: Perry Casciato-CBS 3 & The CW Philly/Philadelphia; Tim Dempsey-Fox Networks Group/NY; Deborah Kapetanakis-Universal McCann/NY; LaKendra Kennedy-Sinclair Broadcast Group/Hunt Valley, MD; Traci Liner-Endeavor/NY; Amy Pecorino/NY; Eric Wright-DS Simon Media/NY; Tom Boyd-WGN-TV/Chicago; Jean Edhlund-Cooperative Network Services, LLC/Menahga, MN; Matty Fera-McGarryBowen/Chicago; Brianne Maciejowski –Miles/Sarasota FL; Lisa Nordstrom-McCann Minneapolis/Minneapolis; Amy Henderson-STX Entertainment/LA; Amy Kessler-Merola Opera Program/SF; Tom Moore-Kalt Productions/LA; Today’s Trivia Question: What character was often talked about, but never seen on Murder, She Wrote (1984-96)? (Email trivia@cynopsis.com with your answer and be sure to include your name, company, city and time zone. Unofficial rules: a limit of four correct answers from each time zone will be selected.) Answer to our last Anagram: Dangerous Dim Sir = Diagnosis: Murder. Kudos to: Synda Kollman-Charter Marketing Group/Boca Raton, FL; Charlene White-A+E Networks/Stamford, CT; Paul Blutter-Walk and Talk Production Rentals/Burbank; Tom Moore-Kalt Productions/LA
Today’s Anagram: Blah Rinse Off Three Price (Email trivia@ cynopsis.com with your answer; first three respondents with the correct answer who aren’t in trivia will be posted in tomorrow’s newsletter.) |
| CYNOPSISJOBS - For More jobs, please visit Cynopsis.com | JOB OF THE DAY VP EXCHANGE CONTENT & DIGITAL
American Public TV
Boston
Terrific opp. to work at one of best pub media cos. & have dynamic impact on nat’l content. Lead APT’s largest content dept. Key to multicast channels & dig. initiatives. 5-10 yrs. rel. exp. PubTV & dig. exp. pref. Report to CEO.
Info/APPLY
JOB OPENING: SR PARALEGAL-MEDIA DEVELOPMENT PRODUCTION /Sesame Workshop/NYC: Work alongside a tight knit legal team on a variety of matters incl those related to TV development/prod. 5+ yrs relevant paralegal exp working in an in-house environment req’d; significant exp working w/film & TV. Full info/apply HERE (7/12)
JOB OPENING: AD SALES COORDINATOR/TV ONE/NYC & Chicago: Responsible for being the primary contact and communication w/ad agencies. Work with acct execs and sales planners fulfilling sales orders thru execution of specific allocations and flowcharts. BA & 3 yrs sales exp req’d. Full info/apply Here (7/12)
JOB OPENING: SENIOR & MID-LEVEL LOCAL MEDIA BUYERS/Active International/Pearl River NY: Estimate, negotiate and maintain Local TV & Radio schedules across a variety of markets/clients. Knowledge of SpectraOx (MediaBank) or comparable. Resumes to: CareersM@activeinternational.com(7/11)
JOB OPENING: DIGITAL MEDIA PLANNER/ELLEN/NYC: Mng planning and activation of all digital media campaigns. 2 years direct experience required at agency or publisher. Resume: EDVhire@gmail.com (7/11)
JOB OPENING: DIGITAL MANAGER BRAND CONTENT/ELLEN/BURBANK: Resp. for flawless activation of brand digital content produced by and distributed across the Ellen Digital Network. Digital video & sponsorship project management experience a must. 8-years related exp. Resume: EDVhire@gmail.com(7/11)
JOB OPENING: DIRECTOR, BRAND CONTENT & PARTNERSHIPS/ELLEN/BURBANK: Resp. for cross-platform sales. Exceptional track records for exceeding sales targets & managing client/agency partnerships. Min 6 yrs of integrated sales exp. Resume: Ellenbrandcontent@gmail.com (7/11)
JOB OPENING: VP EXCHANGE CONTENT & DIGITAL/American Public TV/Boston: Terrific opp. to work at one of best pub media cos. & have dynamic impact on nat’l content. Lead APT’s largest content dept. Key to multicast channels & dig. initiatives. 5-10 yrs. rel. exp. PubTV & dig. exp. pref. Report to CEO. Info/APPLY (7/11)
JOB OPENING: MANAGER, PROGRAM RESEARCH/Bravo & Oxygen/NYC: Mng topline & detailed analyses, reports, presentations & highlights covering Bravo/Oxygen and competitors. Min 4 yrs exp TV rsch. Management experience preferred. Passion for TV desired. Full info/apply HERE (7/11)
JOB OPENING: HUMAN RESOURCE GENERALIST/NBC Sports Group/Orlando FL: Partner w/bus. mgrs to provide HR solutions that encourage effective bus. decisions & builds employee engagement for GolfNow’s golfer support call center. Partner w/leaders to execute on professional dev. & other HR initiatives.2+ yrs exp generalist role. Apply HERE (7/11)
JOB OPENING: AD SALES ASSISTANT/Baby First TV/NY: Reports to EVP & AE Ad Sales. Detailed & organized. Ability to multi-task in fast past env. Prof in EXL & PPT. College grad welcome! Reply to jobs@bf-tv.com(7/11)
JOB OPENING: DIRECTOR/EXEC PRODUCER/HGTV/KNOXVILLE: Top creative to develop new programming for HGTV & manage all aspects of commissioned productions. Review/steer shows, cultivate brand rep, identify new talent. 7 yrs prod co/ ntwrk exp, showrunner exp pref. APPLY (7/10)
JOB OPENING: PRODUCER, E! News (Freelance)/NBCU/LA: Produce daily news stories, breaking news stories, as well as feature stories for future airdates. Minimum 4 years experience in a news production environment. To apply, please send resumes to ENews.Productions@nbcuni.com (6/30)
SITUATION WANTED: MEDIA RESEARCH/WRITER/NYC: 20 yr industry veteran w/print, digital and TV experience, including survey design, emerging trend analysis, case study profiles, web content, promo copy, industry reports, speech writing, etc. -- seeks FT or freelance opportunity. Contact: robertisler23@gmail.com (6/30)
JOB OPENING: PRODUCTION, OPERATIONS, CONTENT/STADIUM/Chicago: All Levels Stadium is changing the way fans watch sports. Broadcasting from the United Center in Chicago, we are looking for innovators to join our team. See yourself with a future minded multi-platform sports network? Apply HERE (6/29)
JOB OPENING: OPERATIONS MGR, LIVE REMOTE SPORTS BROADCASTS/STADIUM/Chicago: Coordinate all elements of prod & vendors; Assist in mngng remote operation strategies; Mng/monitor quality control. Must have exp in a remote sports prod envir with full understanding of sports prod & operations processes. Pref’d exp in a mobile prod unit. Apply HERE (6/29)
JOB OPENING: SR EDITOR, ADVERTISING & PROGRAM STANDARDS/NBCU Sports Group/NYC: Exp’d Sr Editor to ensure advertisements & programs comply w/internal/external standards, laws & regulations. Min 2 yrs exp working in Standards/Practices for a Broadcast and/or Cable Ntwk. Full info/apply HERE (6/29)
JOB OPENING: MGR AD SALES FINANCE/NBCU/NYC: Responsible for the Sports Group Sales forecasting, revenue analysis and financial closes for the Golf Channel. 4 yr deg & min 4 yrs of exp in financial mngment & analysis. Full info/apply HERE (6/29)
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WHAT'S ON TONIGHT - THURSDAY JUNE 28
ABC: The Gong Show, Match Game, Take Two CBS: The Big Bang Theory, The Big Bang Theory, Big Brother, S.W.A.T. CW: Supernatural, Black Lightening FOX: The Resident, The Orville NBC: Little Big Shots, Marlon, Marlon, Law & Order: Special Victims Unit PBS: This Old House Hour, Secrets of Scotland Yard, Antiques Roadshow TELEMUNDO: Mi Familia Perfecto, Sin Senos si Hay Paraiso, El Senor de los Cielos UNIVISION: El Rico y Lazaro, La Bella y Las Bestias, Por Amar Sin Ley
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