| A CYNOPSIS MESSAGE | | Following the money? The 2018 Cynopsis Salary Survey of media employees found that age, most likely a reflection of seniority or experience, is reflected in average salaries. Those 46+ years report an average salary of $149,800. In contrast, younger employees earn $97,800, on average. Download the full report here . |
SPONSORSHIP & PROMOTION
The Seattle Sounders FC hit 10 years in Major League Soccer in 2019 with a new jersey front sponsorship deal with locally-based online retailer Zulily. In addition, Zulily is also partnering with National Women's Soccer League side Seattle Reign FC. The partnership marks Sounders FC's first new kit sponsor since joining MLS in 2009. Meanwhile, the partnership with Sounders FC includes the online retailer's logo on all First Team match jerseys, team travel jackets, rain and stadium jackets and official team polo shirts while Zulily's brand is also set to feature on Sounders FC Academy jerseys in the future. The NBA launched league-wide celebrations honoring the life and legacy of Dr. Martin Luther King Jr. with teams playing Jan. 17–21 sporting custom Nike MLK Day warmup shirts designed in collaboration with the MLK Foundation and Martin Luther King III. The Dri-FIT T-shirt features MLK’s timeless words from his speech on Aug. 28, 1963: “I have a dream that one day this nation will rise up and live out the true meaning of its creed: ‘We hold these truths to be self-evident, that all men are created equal.’” PGA TOUR Latinoamerica announced Thursday that Volvo Car Latin America, Hilton and Go Vacaciones! have become premier partners of the PGA TOUR’s international tour, serving as category-exclusive partners beginning this month. The sponsorship program is designed to integrate the three Partners’ brands into the messaging of PGA TOUR Latinoamerica and the companies will receive brand-official designations and the rights to the PGA TOUR Latinoamerica marks as it communicates its messaging with the Tour as a backdrop. Ashley HomeStore signed on as a partner of the Los Angeles Dodgers as part of a multi-year deal. As part of the agreement, the duo will host a Hope to Dream event at Dodger Stadium where full bed sets will be given to 100 local deserving children. The Dodgers will also be installing four Ashley HomeStore recliners at Dodger Stadium and creating a promotion where Dodger fans can win the chance to watch a game from the recliners by visiting participating Ashley HomeStore locations. Under Armour is expanding its wings in the basketball universe, with the Under Armour Association announcing three newly formed grassroots platforms with UAA-Girls, UA Rise and UA Future, encompassing “the entire spectrum of grassroots basketball from 17U to 10U for girls.” DIGITAL, DATA & TECH
SAP, the National Hockey League and Apple announced a new app rolling out to all hockey coaches this season aimed at “further enhancing the on-bench coaching experience through innovative tech.” The SAP-NHL Coaching Insights App for iPad will offer NHL coaches access to real-time, customized data and player statistics during the game, helping coaches make in-game adjustments and achieve new levels of team performance with access to more than 60 different real-time individual and team stats, including player time on ice and face-off win/loss percentage, through the app on bench With the Australian Open underway, sports-first live TV streaming service fuboTV beefed up its tennis coverage with the addition of Tennis Channel to its fubo Extra tier and Sports Plus add-on package. Tennis Channel is currently airing 30 live hours and nearly 200 total hours of Australian Open tournament coverage from Melbourne. Meanwhile, the launch of Sinclair Broadcast Group streaming service STIRR, will include sports channels includes Stadium, The T (powered by Tennis Channel), and the World Poker Tour. In addition, Sinclair is also producing a new streaming channel, STIRR Sports. “We are incredibly excited to distribute Stadium via STIRR’s impressive platform,” said Stadium CEO Jason Coyle in a statement. “We believe that the combination of Stadium’s national sports programming lineup along with localized Sinclair station coverage will create a compelling sports experience for an important audience segment.” ESPORTS
The National PUBG League, representing North America, released its schedule and format for the 2019 competitive season. Produced in partnership with OGN, the NPL 2019 year will consist of three distinct phases with the top teams of each phase moving on to represent North America in a slate of global events that wrap up with the Global Championship in November, where the best PUBG teams will be crowned and a $1M prize pool will be awarded. All NPL activities will be produced and streamed live from the OGN Super Arena in Manhattan Beach, CA with each phase serving up four different types of events: NPL, where North America’s top professional teams will compete against each other. NPL Contenders, a league for up-and coming teams to break into NPL. NPL Royale, a three-day live weekend event that pits the 16 NPL teams against the 16 NPL Contenders teams. NPL Relegation, a three-day event that features the bottom six NPL teams and the top ten NPL Contenders teams from each phase. The events will take place two weeks after each NPL phase and will determine placements in the next phase. Blizzard mined its plans for its World of Warcraft esports offerings, announcing details for the 2019 Arena World Championship and rebranded Mythic Dungeon International that include boosts to both programs’ prize pools, which will come from a portion of the sales of two new toys. The Arena World Championship returns with (in addition to the Asia-Pacific, China and Latin America regions) the NA and EU regions each having two Arena seasons, with six cups per season. The first cup begins on Feb. 8. The AWC Finals. will then see invitations will be extended to the top team from NA and EU Season 1, the top two teams from the NA and EU Summer Finals, and top point-earners from each of the two regions and the winners of the China, APAC and Latin America finals. Meanwhile, the MDI will now be split into two regions: MDI East (China, Korea, Southeast Asia, Taiwan, and Australia/New Zealand) and MDI West (North America, Latin America, and Europe). Each Cup for MDI East and MDI West will be broadcast live on Twitch each weekend across six weeks. Skillshot Media unveiled participating teams for the Paladins Premier League and Smite Pro League this year, with the PPL sporting Natus Vincere, Pittsburgh Knights, Ninjas in Pyjamas, Spacestation Gaming, Renegades, Virtus Pro, Kanga Esports, and Team Envy. Meanwhile, the SMITE Pro League sees Splyce, eUnited, Spacestation, SK Gaming, Trifecta, Pittsburgh Knights, Renegades, Team Rival, Dignitas, and Luminosity all in action. In 2019, all of the PPL and SPL season games will be held on-site at the Skillshot Media Studio, per Eports Insider. HyperXwas named the exclusive peripheral and internals partner of Complexity Gaming. As part of this two-year partnership, Complexity will exclusively use HyperX gaming headsets, keyboards, mice, mousepads and internal memory. The companies will work together to create content for marketing initiatives and onsite activations at conventions, tradeshows or events, that features Complexity players and teams. Arena of Valor’s opened the doors for the third season of the Valor Series with teams competing for a $200,000 prize pool. The 18 top teams from Europe, Latin America, and North America will battle with competition kicking off on Feb. 2 from noon-7:30p on its Facebook page. Each region will sport its own open qualifier phase where six teams will qualify for that region’s eight-week regular season.. INDUSTRY & ROSTER MOVES
NBC Sports Regional Networks upped Kevin Cross to Senior Vice President/General Manager of NBC Sports Chicago, effective immediately. Cross will be responsible for the day-to-day operations of the network, which includes overseeing its vast multiplatform content portfolio, and developing new avenues of enhanced fan-focused coverage for its team partners: the Chicago Blackhawks, Bulls, Cubs and White Sox. The Atlanta Dream hired veteran Atlanta sports executive Jim Pfeifer as its Vice President of Corporate Partnerships. Pfeifer comes to the Dream after spending the past two years as President of the Atlanta Blaze Major League Lacrosse team. THE MAIN EVENT
Warriors/Clippers on ESPN at 10:30p. |
| A CYNOPSIS MESSAGE | | Cynopsis Presents… THAT BIG TV CONFERENCE SEPTEMBER 9 & 10, 2019 | NYC In 2020, the entertainment and media market is expected to be worth more than $720 billion. With those kinds of dollars, it’s imperative that the media world – from brands and agencies to programmers, researchers, and strategists – masters the market. Save the date for That Big TV Conference, and learn how content is being best leveraged, to the ways in which data is being used to attract advertisers and audience. Click here to learn more |
ON THIS DAY in 1963: Al Davis becomes head coach and GM of the Oakland Raiders. In the Know: Which team’s mascot did Jim Carrey fight in the movie Ace Ventura: Pet Detective? (Email chris-sports@cynopsis.com with your answer and be sure to include your name, company and city.) Answer to Our Last Sports Trivia Question: Name two NHL teams that do not have official mascots. Answer: I will accept three possible answers: the Rangers, the Red Wings (as there isn’t a costume involved) and/or the new Seattle franchise. Kudos: Phyllis McQuillan-MSG Networks/NY; Matt Meachem-Gracenote/NY; Kathi Gillin-Comcast Spotlight/Langhorne; Art Salisch-Smrc/East Windsor; Christian Matthews-Washington Redskins/DC; Corbett Ripley- Golf Channel/Orlando; Andy Pittman-TAMU/College Station; Aimee Clark-Tony Fay PR/Dallas; Lance Phegley-Texas Runner and Triathlete magazine/Houston; David Westberg-SAG-AFTRA Federal Credit Union/Burbank; Tom Moore-Kalt Productions/LA
Later -- Chris |
| CYNOPSISJOBS - For More jobs, please visit Cynopsis.com | JOB OF THE DAY
DIRECTOR, DISTRIBUTIONS OPERATIONS, DIST & BUSINESS DEVELOPMENT
Viacom
NYC
Lead role as mgr of ops for DBD incl oversight of (i) current & future new media product deployments such as addressable advertising w/dist partners (ii) Viacom’s linear signal dist (iii) business solutions & associated business processes.
Apply HERE
RESEARCH ANALYST/Fox Broadcasting/NYC: Provide key metrics & analyses to all FBC. Focus is on primetime ent & responsibilities incl creating & distributing daily rating reports. Generate Fox programming estimates & preparing highlights for publicity. Some Nielsen (NPower & NNTV) knowlg req’d. Full info HERE (2/1)
MANAGER, ON-AIR PLANNING/Crown Media Family Networks/LA: Develop and implement on-air inventory utilization strategies. Oversee and implement promotion optimization tools. Min 3 years exp. promotional scheduling. Apply HERE (2/1)
MANAGER, CONSUMER MARKETING/Crown Media Family Networks/LA: Develop and manage consumer marketing initiatives. Day to day management of marketing campaign timelines and deliverables. Manage consumer sweepstakes, synergy initiatives, and SVOD mktg opportunities. Apply HERE (2/1)
DIRECTOR, DISTRIBUTIONS OPERATIONS, DIST & BUSINESS DEVELOPMENT/Viacom/NYC: Lead role as mgr of ops for DBD incl oversight of (i) current & future new media product deployments such as addressable advertising w/dist partners (ii) Viacom’s linear signal dist (iii) business solutions & associated business processes. Apply HERE (1/31)
CAMPAIGN ANALYST/AD Council/NYC: Monitor/analyze a breadth of data, incl traditional media data, website data, social media data. BA deg mktg analytics or data analysis pref’d 2-4 yrs mktg analysis. Apply HERE (1/30)
ASSISTANT MANAGER, PR & SOCIAL MEDIA/AD Council/NYC: Ensures that assigned studies have appropriately trained staff, necessary supplies, and necessary forms or electronic systems for data collection. Excellent writer w/ Min 1-2 yrs exp conducting public relations & social media programs. Apply HERE (1/30)
MGR, INTEGRATED MARKETING/TENNIS CHANNEL/NYC: Provide mktg support to Ad Sales team (all locations) & help dvlp/activate/execute strategies to monetize innovative multi-platform mktg solutions. Minimum 3-4 yrs exp @ ad agency, media co, sales organization focusing on client services req’d. Full info HERE (1/29)
MANAGER, CONTENT DISTRIBUTION, THE AMERICAS/LEGO/LA: Help to develop and foster strong relationships with key existing networks and content platforms. 5+ yrs exp in a content distribution/sales or content strategy role. Understanding of various forms of media. Full info HERE (1/29) TRAFFIC COPY COORDINATOR/OVATION TV/NYC: (FT freelance) Tech-savvy person w/willingness to learn, a cooperative attitude, att to detail & strong ability to meet changing deadlines in a fast paced- envir. creating house numbers for on air promo and added value elements. Full info HERE (1/29)
NEWSY MEDIA SALES PLANNER/NYC: Work directly w/Sales & AdOps teams to ensure schedule runs as ordered & traffic issues are resolved. Mng nat’l sales proposals, prepare post analysis for clients & resolve contract discrepancies. 2-4 yrs exp in a multi-media sales co, or ad agency pref’d. Familiarity w/rsch products incl Nielsen & MRI. APPLY HERE (1/28)
NBC SALES ENABLEMENT DIRECTOR, SALES OPERATIONS/NBCU Tech Ops/NYC: Empower sales, traffic, research, finance and marketing users across our division to work at peak performance. Min 5 yrs in a similar lead customer support/training function, or a related vendor role. Full info/apply HERE (1/28)
MARKETING COORDINATOR/Cynopsis Media/Norwalk: Temp to hire. Play a critical role in mktg dept for Cynopsis (B2B publisher TV industry). Support mktg team incl event & email plan’g. BA deg mktg/comms. 1-4 mktg exp. Word Press/Excel skills/Event exp a +. Resume to Jenn@cynopsis.com (1/28)
Sr. FILM & TV DISTRIBUTION ACCOUNTANT/Second Screen, Inc/LA: Exp'd part-time contractor to set up a system & execute a full report in the quarter after we launch nationally. Potential to join us long term. 7-10 yrs in film or TV distribution with at least 2 years in digital or OTT. Full info/apply HERE (1/26)
DIR AUDIENCE DEVELOPMENT & OPERATIONS/NBCUniversal/NY: seeking someone to build and engage audiences across digital, emerging and TV platforms. Work with leaders in research, mktg, edit, engineering, sales and bus dev to implement a strat to retain/monetize audiences. 5 yrs exp in digital audience dev/mktg, BA/BS degree, some travel. Full info/apply HERE (1/26)
TEAM LEADER/CheckpointXP/Detroit: Visionary leader, w/exceptional orgnztnl skills to build/grow the division. Previous exp in brdcast radio & as mktg/promotions dir or event planner a +, but not required. Strong knwldg of Esports/gaming world; strong contacts & networking are a plus. Resume HERE (1/26)
MGR, BENEFITS/A+E/NY: Mng the admin of co-wide Health & Welfare and Retirement plans/programs. Lead contact w/insurance brokers & benefit providers. Point person for employee/vendor questions. 6+ yrs of HR Benefits mgmt exp. Strong tech aptitude w/advanced Excel skills. Workday exp preferable. Apply HERE (1/25)
CLIENT SOLUTIONS COORDINATOR/Telepictures Productions Inc. - WB/CA: Seeking a Client Solutions Coordinator for the TPX Ad Sales department. Responsible for assisting in the dev of cross platform mktg campaigns that generate advertising revenue for TMZ, TMZ Sports and toofab.com. 3+ years in account/project management, marketing or ad sales. Full info/apply HERE (1/25) SENIOR DIRECTOR CONSUMER ENGAGEMENT/NBC Sports/Golf Channel/Orlando: Develop marketing strategies to drive viewership, consumption & revenue goals across various Golf Channel platforms. 10+ yrs mrkting exp in Media, TV or Sports. Full info/apply HERE (1/25)
MANAGER, INVENTORY/Crown Media Family Networks/NY: Monitor and track all inventory through WideOrbit and Dealmaker. Build ADU packages and analyze and strategize pre and post upfront reporting. Min 2 years exp. in pricing and planning or ad sales req. Apply HERE (1/24) SR BROADCAST DESIGNER/NESN/Boston: Passionate/motivated self-starter, creative thinker w/ability to multi-task effectively & prioritize accordingly. Demonstrates proficiency in Cinema 4D, After Effects, Photoshop, Illustrator, Mac Computers & Broadcast prod. Min 5 yrs exp brdcst design. Full info/apply HERE (1/24)
Sr. DIRECTOR GLOBAL ACQUISITIONS/A+E/Stamford, CT: Plan, implement, monitor & optimization of content delivery; technical, file-based procurement of Domestic and International content; 10+ yrs exp technical procurement of content cable or broadcast network. Full info/apply HERE (1/24)
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