A CYNOPSIS MESSAGE | Cynopsis’ Latest Webinar: Ratings: What You Need to Know, NOW Wednesday, May 23 rd | 1:30pm You’ll learn: The latest methods for effectively targeting precision audiences Best practices for combining first-party data with third party research to extend your reach Tools for advertisers to combine TV viewing behavior with transactional data to measure purchases Targeting viewers via OTT and smart TVs REGISTER YOUR TEAM TODAY |
SPONSORSHIP & PROMOTION Zurich Insurance renewed its sponsorship of the Zurich Classic of New Orleans through 2026. The seven-year extension was announced during the final day of the 2018 tournament, by Zurich North America CEO Kathleen Savio, PGA TOUR Commissioner Jay Monahan and CEO of the Fore!Kids Foundation Steve Worthy. Zurich became title sponsor of the tournament in 2005 and last signed an extension through 2019. The Canadian Premier League, set to debut in Spring 2019, revealed the league’s first emblem, visual identity and brand positioning. The Canadian Premier League emblem “tells the story of the Canadian soccer journey from club to community to country” and is inspired by the North Star, surrounded by additional elements that make up Canada including the land, coasts, sky and a maple leaf. CPL worked with integrated marketing agency J. Walter Thompson Canada on all elements of the brand. DIGITAL & STREAMING Whistle Sports signed famed extreme sports videographer and social media content producer Devin Graham, aka DevinSuperTramp, to serve as a creator to work on branded content as well as longer-form, original programming. Whistle Sports previously worked with Devin Graham on a 2016 Super Bowl commercial for Pepsi and Papa John’s Pizza, which featured Joe Montana throwing a pass out of an airplane to a team of sky diving football players. “We’ve worked with Devin on a few amazing projects over the past couple of years, now we are really thrilled to officially be partnered with him and his team to create even more,” says John West, founder and CEO of Whistle Sports. “Combining Devin’s remarkable creativity and production talent with our brand and content partners, really creates a unique and special product.” ESPORTS The NBA 2K League unveiled its game schedule for “The Tipoff,” which will serve as the season’s first tournament, with competition running from May 1-5 and streamed live on Twitch. The event officially launched the 15-week regular season, which features both weekly games and tournaments, and concludes with the NBA 2K League Playoffs and Finals in August. All competition will take place at the NBA 2K League Studio Powered by Intel in New York City. The Tipoff will be the first of three tournaments that will be played throughout the season. Each team that wins a tournament will take home a coveted steel champion banner – with the goal of collecting all three banners that link together to form The Banner Chain. Group A begins play tomorrow starting at 5p. Speaking of NBA 2K League, Monumental Sports & Entertainment locked in a deal with Giant Food, the leading DC regional grocery chain, to make Giant Food a sponsor of Wizards District Gaming beginning with the new season. Giant Food’s logo will be featured on in-game on-court signage, around player accounts and at the Wizards District Gaming Practice Facility. Additionally, Giant will be highlighted as a sponsor in various in-game virtual assets. Giant Food will retain exclusive ownership of a number of streamed practice sessions and games throughout the season. 76ers Gaming Club announced today that Jeff Terrell has been named the team’s first-ever head coach. Terrell will oversee the team’s player management, practice schedule and day-to-day performance. The Utah Jazz partnered with SpaceStation Gaming, the multi-game esports team founded by Salt Lake City-based social media influencer Shaun "Shonduras" McBride, according to ESPN. The Jazz and SpaceStation will share marketing efforts and resources as they continue to push into the esports space. Heritage footwear brand K-Swiss inked a new partnership with esports organization, Immortals, to launch the first signature sneaker for a professional gaming team. The first offering in the partnership with Immortals is based on the Kompass, K-Swiss’ latest style that melds cutting-edge technology with a sleek aesthetic. Incorporating engineered mesh with four-way stretch on the upper, the lace-up sneaker emulates a sock molding the foot like second skin. The lifestyle shoe for Immortals will launch to consumers in December for a suggested retail price of $110. Distribution will include select retailers and kswiss.com. Speaking of gear, esports squad North locked in a global deal with Adidas that will see their players compete in Adidas merchandise for the remainder of 2018, according to Esports Insider. The first Esport Superstars: Paladins tournament at Esports Arena Las Vegas has its platform locked and loaded. The event runs on May 5 and 6 and features six top professional teams battling for a $100,000 prize pool, running on Twitch starting at 12:30p PT. ROSTER MOVES UFC announced that Art Davie, UFC creator and co-founder, has been named to the UFC Hall of Fame class for 2018 as a Contributor. The 2018 UFC Hall of Fame Induction Ceremony will take place on July 5, at The Pearl at Palms Casino Resort in Las Vegas and be streamed live and exclusively on UFC Fight Pass. THE MAIN EVENT Golden Knights/Sharks on NBCSN at 10p. |
A CYNOPSIS MESSAGE | What are industry people saying about Cynopsis Jobs? “In my experience with placing a job with Cynopsis and in my opinion, they are the personification of true “Customer Service.” - Chris M., Director, HR - serino coyne “We turn to Cynopsis for entry & mid-tier positions as their e-newsletters casts a wide net which surfaces candidates for us.” - Barbara B., SVP, Ad Sales - The Weather Group Email Trish@cynopsis.com for info on how to place a job ad. |
ON THIS DAY in 1993: Monica Seles is stabbed in the back by an obsessed fan. In the Know: Which movie features the fictional South Central Louisiana State University Mud Dogs? (Email chris-sports@cynopsis.com with your answer and be sure to include your name, company and city.) Answer to Our Last Sports Trivia Question: Name three active teams who have never had the very first pick of the NFL Draft. Answer: Seattle, Denver, Jacksonville & Baltimore. Kudos: Ken White-KWTV/Charlotte; Andy Pittman-TAMU/College Station; Tom Moore-Kalt Productions/LA; David Westberg-SAG-AFTRA Federal Credit Union/Burbank Later - Chris |
CYNOPSISJOBS - For More jobs, please visit Cynopsis.com | JOB OF THE DAY SR PARALEGAL Sesame Workshop NYC Temp contract position. Exp’d detail-oriented person w/1st-rate comm skills to work w/a tight knit legal team on a variety of matters incl those related to TV dvlpmnt & prod. 5+ yrs relevant paralegal exp working in an in-house or prod co enviro req’d. Full info/apply HERE JOB OPENING: MARKETING/EXECUTIVE ASST/Cause+Effect/NYC: Creative content agency seeks intelligent, driven & extremely organized candidate to mng social media & assist in the day-to-day operations of the studio. Prior exposure to ad/TV industry & extensive exp w/social media. PDF Resume to: Jobs@causeffect.tv(5/5) JOB OPENING: PROGRAMMATIC SALES PLANNER/NBCU/NYC: Partner w/ Sales & internal constituents to achieve marketers’ objectives within our leading edge Audience Studio team; incl pitch-to-pay workflow for programmatic guaranteed. Programmatic tech exp is a must! 2+ yrs dig media exp media plan’g or client service role. Apply HERE (5/5) JOB OPENING: DIRECTOR, SALES SYSTEMS ANALYSIS & DEVELOPMENT/The CW Network/NYC: For the Media Sales & Planning dept. Provide advance systems analysis, development, project management, and acts as liaison between business/technology areas. 5+ yrs related exp. Full info/apply HERE (5/4) JOB OPENING: SR PARALEGAL/Sesame Workshop/NYC: Temp contract position. Exp’d detail-oriented person w/1st-rate comm skills to work w/a tight knit legal team on a variety of matters incl those related to TV dvlpmnt & prod. 5+ yrs relevant paralegal exp working in an in-house or prod co enviro req’d. Full info/apply HERE (5/4) JOB OPENING: BOOKER, VARNEY/FOX Business Network/NYC: Book dynamic and high-profile guests for top-rated business program daytime bringing in new guests. 4+ yrs TV news exp. Identify/pitch stories and guests appropriate for the show and each individual hour. Full info/apply HERE (5/3) JOB OPENING: BOOKER, HANNITY/Fox News Channel/NYC: Pitch unique story ideas. Book top tier guests for show. Compile rsrch and pre-interviews from the guests. An extensive rolodex & ability to book everyone from high-profile guests, politicians & people at the center of major news stories. Full info/apply HERE (5/3) JOB OPENING: ASSOCIATE PRODUCER/BOOKER, Hannity/Fox News Channel/NYC: creative and highly motivated Associate Producer to book top-tier guests. high interest in politics, current events & cultural stories that generate buzz on social media. 3-5 yrs exp in brdcst TV or the political world. Full info/apply HERE (5/3) JOB OPENING: SR ANDROID DEVELOPER/Fox News Channel/NYC: play a key role in building our native mobile architecture, influencing our mobile development stack, and developing enterprise-level applications .Focus is phone, tablet & other OTT platforms. 5+ yrs android dev incl JAVA a must. Full info/apply HERE(5/3) JOB OPENING: ASSOCIATE PRODUCER/Fox News Channel/NYC: Exceptional story teller & exp’d assoc prod/writer for fast paced daytime and weekend newscasts. Monitor constantly for major breaking news. 3+ yrs national or large market local news exp. Solid news judgement & grasp of politics a must. Full info/apply HERE (5/3) JOB OPENING: ASSOCIATE PRODUCER/Fox Business Network/NYC: Highly motivated, creative & proactive assoc prod to work closely with a reporter on daily stories and be asked to help do background reporting on those stories. 2 yrs exp TV background. Full info/apply HERE (5/3) JOB OPENING: MULTIPLATFORM EDITOR/E! NEWS & ONLINE/Universal City CA: Resp for programming content on the front doors of E! News on desktop, mobile web, daily email newsletter & in app. Ensure the right content is reaching the right aud. 5+ yr dig media exp, incl some cross-platform prgrmmng using CMSs. Full info/apply HERE (5/3) JOB OPENING: DIGITAL SALES MGR/Nexstar Media Group WRBL-TV 3/Columbus, GA: Must be an expert in digital & cross platform sales, have a solid understanding of the marketplace & effective asset packaging solutions to maximize our revenue. Min 3 yrs exp dig mktg exp. Full info/create acct/apply HERE (5/3)
JOB OPENING: BUSINESS DEVELOPMENT DIRECTOR/Eko/NYC: Serve as a leader/liaison between Eko’s strategic partners & internal teams; continue building current relationships with dist and content partners to grow. Min 7 yrs exp w/dist and/or content partnerships at a media co. Full info/apply HERE (5/3) JOB OPENING: MGR, MULTIPLATFORM ANALYTICS/NBC Universal Kids/NYC: Experience analyzing, interpreting and presenting data a must. 4+ yrs exp in research at a media or advertising org. Full info/apply HERE (5/3) JOB OPENING: MANAGER, DIGITAL MEASUREMENT STRATEGY/NBC Entertainment/NYC: provide metric implementation strategy on a variety of digital products including websites, apps, and video, and ensure accuracy. 3-5 years of digital analytics experience. Full info/apply HERE (5/2) JOB OPENING: SEGMENT PRODUCER/Spectrum/NYC: Ensure that all necessary elements in segments, packages and live shots are delivered accurately, creatively in a timely fashion. Min 4 yrs editorial experience working in news production (broadcast network or cable morning shows pref’d). Full info/apply HERE (5/2) JOB OPENING: PRODUCER/Spectrum/Syracuse NY: Responsible for producing newly-created, live, morning local newscast, including daily content creation & decision-making. 3+ yrs TV news exp preferred live news programming (or show relaunch exp. Knowledge of social media platforms. Full info/apply HERE (5/2) JOB OPENING: CREATIVE DIRECTOR/Science/LA: Strong eye to oversee creative dev of promo cmpgns, branding & cross-promo mktg initiatives for Science Channel. Create viewer loyalty & build ratings thru brand character & personality. Inspire staff & freelancers to strengthen ntwrk voice. 10+ yrs promo/mktg exp req’d. Full info/apply HERE (5/1) JOB OPENING: EXECUTIVE PRODUCER 2 needed/StudioNow/Palo Alto/Bay Area: 2 new EP roles onsite with a Fortune 100 client’s internal comms group. 1st EP = Modern Video Prod Strategy, 2nd EP = Corp Event Prod. Need talented, smart, creative client-focused leaders w/deep exp in video and event prod. Full info/apply HERE (5/1) JOB OPENING: DISTRIBUTION & LICENSING SALES MANAGER/PAC-12/SF: Develop & maintain a pipeline of prospective distribution partners, focusing on licensing/digital syndication outlets and small MVPDs. Full posting/Apply HERE(5/1) JOB OPENING: DIGITAL RESEARCH DIRECTOR/NBCU/NYC: NBCU Owned Stations looking for a dynamic, creative, Adobe Analytics leader to guide the reporting & analytics across divisions’ digital properties. Min 4 yrs of Research and/or Analytics experience using Adobe Analytics. Full info/apply HERE (5/1) |
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