| A CYNOPSIS MESSAGE | The 2018 Cynopsis Measurement & Data Conference
8/2/18 – 10:30am – 3:30pm – NYC Sponsored by TV Time
Consistent measurement in the video world, regardless of device, remains the single most difficult puzzle in today’s media landscape, and is far from being solved. That’s why Cynopsis is presenting the second Measurement & Data Conference, to help advance the conversation by having leading thinkers and doers examine the thorniest points in the discussion so we can all move forward - successfully.
VIEW SPEAKERS SPONSORSHIPS REGISTER |
SPONSORSHIP & PROMOTION AEG, the owner and operator of the Amgen Tour of California, announced that it is renewing its agreement with Amgen to extend their relationship. The renewal agreement, brokered by AEG Global Partnerships, provides Amgen with naming rights and other exclusive sponsorship benefits for the Tour de France-style eight-day professional cycling road race, which travels annually across more than 800 miles of California’s most scenic roadways, highways, and coastline drives. The Hertz Corporation signed on with Hendrick Motorsports as a primary sponsor of William Byron and his No. 24 Chevrolet Camaro ZL1 team beginning in 2018. As part of the two-year agreement, Hertz will be primary sponsor of the No. 24 team in four points-paying Cup Series races in both 2018 and 2019 and an associate-level partner in all other events. Additionally, Hertz will sponsor Byron in the non-points 2018 NASCAR All-Star Race weekend events at the driver’s hometown track of Charlotte Motor Speedway. DIGITAL & STREAMING
CBS Sports HQ named Evan Washburn as an anchor. Beginning this week, he joins the team in leading the platform’s live streaming coverage. Evan will continue in his role as a reporter for THE NFL ON CBS, and also as a college basketball reporter, studio host and lacrosse analyst for CBS Sports Network. Sports Illustrated TV and Major League Baseball announced a new licensing and original content agreement. The arrangement provides SI TV with access to MLB’s library of games, documentaries and shows, as well as includes a co-production deal for two original long-form documentaries. SI TV will also curate MLB games that range from “iconic moments to recent classics” with the first games to air dubbed “Ace’s Choice,” a reference to top pitchers. Sports Illustrated asked four Hall-of-Fame pitchers -- Nolan Ryan, Tom Glavine, Pedro Martinez and Randy Johnson -- to choose their favorite outings and their picks will be shown in their entirety on SI TV. The alliance also includes a co-production deal that will partner MLB and SI TV on two original baseball documentaries. The first film, “14 Back,” is currently in production and will be helmed by 11-time Emmy award-winning director/producer Jonathan Hock. ESPN Digital reports that its platforms served 80.8 million unique fans in the US in April, while short form video starts across ESPN Digital platforms totaled 778.8 million in April, up 50% year-over-year. Amazon Prime Video will be airing live coverage of the 2018 AVP Pro Beach Volleyball Tour season starting this week with the Austin Open. Prime members in more than 200 countries and territories will have access to live and on-demand AVP content throughout the 2018 Pro Tour Season. ESPORTS
In this week’s edition of Cynopsis Esports & Gaming… Esports awaits betting blitz
Measuring streamers’ brand affinity
Team Vitality foes Infront
Dreamhack adds a heavyweight
Esports fans want a ride
At three, Discord shows harmony
E3 updates
ROSTER MOVES
The Professional Fighters League named Mark Nolan as Executive Vice-President of Global Partnerships and Media Sales while Jason Brown will join the PFL as Vice-President of Digital. Nolan spent over 20 years in a number of executive and sales roles with NBC Olympics, the Golf Channel, ESPN’s Global Expansion of the X Games action sports franchise, and Endeavor’s PBR & Country Music Festivals. Brown worked at The New York Racing Association, Inc. where he helped lead the organization's digital transformation, including launches for its modern, responsive websites including the Belmont Stakes and Saratoga Race Course, live streaming products, and fan experience mobile application THE MAIN EVENT
Lightning/Capitals Game 4 on NBCSN at 8p.
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| A CYNOPSIS MESSAGE | Cynopsis’ Latest Webinar:
Ratings: What You Need to Know, NOW
Wednesday, May 23, 2018 | 1:30PM
New and increasingly sophisticated solutions are emerging, but the lack of consistent measurement is a challenge. Equip your team with the tools needed to target viewers, streamline measurement and extend the reach of television campaigns. Hear from: Jonathan Bohm (VP Strategic Insights & Research at NBCU), George Tsivin (SVP of Product & Leadership at Nielsen), Jeff Boehme (SVP of Television Research at comScore) and Matt Emans (Co-founder and CTO of Data+Math).
[REGISTER] |
ON THIS DAY in 1998: David Wells pitches a perfect game against the Twins. In the Know: Which team was David Wells playing for during his perfect game? (Hint, it isn’t the Twins.) (Email chris-sports@cynopsis.com with your answer and be sure to include your name, company and city.) Answer to Our Last Sports Trivia Question: Which band paid homage to Magic Johnson in their 1989 album Mother’s Milk? Answer: The Red Hot Chili Peppers. Kudos: Phyllis McQuillan-MSG Networks/NY; Traci Liner-Endeavor/NY; Deborah Kapetanakis-Universal McCann/NY; Jamie Euster-Endeavor/NY; Matt Laramee-MMSI/Warwick;Rick Wiener-Allebach Communications/Philadelphia; Synda Kollman-Charter Marketing Group/Boca Raton; Sonia Durr-Carat/Atlanta; Andy Pittman-TAMU/College Stations; Kevin Micklo-Pinnacle Advertising/Chicago; Kiri Klawitter-Big Ten Network Sports Media Group/Chicago; Rich Greene-Casa Del Verde Entertainment/LA; David Westberg-SAG-AFTRA Federal Credit Union/Burbank
Later - Chris |
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Seeking an energetic achiever with excellent written & organizational skills for role to assist in growing revenue for dynamic Direct Response Team: BA Degree, Min 2 yrs DR Planning Experience req. Resume/cvr HERE info@opportunitymedia.tv JOB OPENING: PR & COMMUNICATIONS PROFESSIONAL/BECK MEDIA & MARKETING/LA: Seeking experienced & proactive tech & TV PR pros for entertainment clients. Digital savvy, consumer/trade chops, superior writing skills & sense of humor are all important. Apply HERE (5/24)
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JOB OPENING: DIRECTOR, ADVERTISING & PROGRAM STANDARDS/NBC Sports Group/NYC: Direct the screening & evaluation of content in multiple prgrmng formats compliant w/ co. & community standards & FCC regulations. Min 7yrs exp working in Standards & Practices for a Brdcst &/or Cable Network. Full info/apply HERE (5/24)
JOB OPENING: CONTENT SCREENER/MEDIA INFORMATION SERVICES/NYC: Entry-level position writing summaries of TV programs. Full Time w/Benefits. Requires BA/BS, strong writing skills, attention to detail and love of TV. Send resume to hr@misnyc.com (5/24)
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JOB OPENING: SR RESEARCH ANALYST/Turner Broadcasting/NYC: Work w/cross-functional portfolio team (sales, publicity, mktg) to dvlp optimal portfolio positioning. Well-rounded cross-platform rsrch/analytics exp a must. BA deg & 3+ yrs of exp, incl linear, digital &/or direct-to-consumer rsrch exp. Full info/apply HERE (5/24)
JOB OPENING: HUMAN RESOURCE MGR/NYC: Growing TV production co needs HR mgr to source/recruit for full-time & freelance positions. Position will coordinate on-boarding new hires as well as administer benefits and payroll changes. BA Deg w/ HR emphasis pref’d as well as 5yrs HR exp. High attention to detail/accuracy a must. Resumes to: nyprodcojob2018@gmail.com (5/23)
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JOB OPENING: MARKETING COORDINATOR/Spotlight Cinema Networks/NYC or LA: Provide strategic sales support, dvlp/execute mktg collateral & prgrms. Serve as a key liaison between mktg & sales. Help identify/execute daily needs of sales & our clients. 3+ yrs mktg exp in media sales org. Resume to: info@spotlightcinemanetworks.com (5/19)
JOB OPENING: MGR, HUMAN RESOURCES- AD SALES/NBCU/NYC: Responsible for providing strategic and operational HR leadership, direction and expertise for the Ad Sales organization. Min 5 yrs professional level HR generalist exp. Full info/apply HERE (5/19)
JOB OPENING: HR GENERALIST- AD SALES/NBCU/NYC: Provide a broad range of HR support in support of functional objectives, strategic goals, and human resource initiatives Min 3 yrs relevant HR exp. Full info/apply HERE (5/19)
JOB OPENING: HR COORDINATOR-AD SALES/NBCU/NYC: Respond to routine questions from clients including, but not limited to benefits, payroll, vacation or redirect clients to appropriate contacts. BA DEG & Min of 1 yr of HR or related exp in meeting fast paced employee based or client needs. Full info/apply HERE (5/19)
JOB OPENING: AVP, TECHNOLOGY INTEGRATION & TRANSFORMATION/AT&T/NYC: Resp for execution of merger integration strategy across Tech & Product related to TWX as well as tech strategy plan’g. 18yrs of exp ad technology & mngng technology, data & product integrations. Full info/apply HERE (5/18)
JOB OPENING: DIRECTOR, LOCAL PLATFORM REVENUE STABILITY & OPERATION/AT&T/NYC: Ensure stability of local business rev. Identify areas of process improvement to enhance accuracy/speed/efficiency of local business incl utilization of tools for tracking, monitoring. 18 yrs exp Media, Telco, Media. Full info/apply HERE (5/18)
JOB OPENING: AVP HEAD OF ARCHITECTURE/AT&T/NYC: Oversee dir & admin of multiple tech organizations. Ensure alignment with corporate priorities. 10 yrs of highly tech, hands-on job exp, preferably w/exposure to digital ad technology. 5+ yrs working in dig video, OTT or at an MVPD. Full info/apply HERE (5/18)
JOB OPENING: SALES PLANNER, AD SALES/Outdoor Channel/NYC: Resp for dvlpmnt/fulfillment of integrated media plans, all platforms. Monitor/steward accts, support Acct Execs w/ mktg, rsrch projects. Solid understanding of media math. 3 yrs exp. sales asst or media plan’r/buyer. Wide Orbit exp a +. Full info/apply HERE (5/18)
JOB OPENING: SALES MGR/FilmRise/Brooklyn: Asst in various administration of client accts. Handle TV, Film & Dig. Content Sales to Non-theatrical, Inflight & others as designated. Exc writing/comm skills a must. 2-3 yrs of sales/bus. exp, pref in media industry req’d as well as ability to travel int’l. Full info/apply HERE (5/18)
JOB OPENING: SALES PLANNER/MARATHON VENTURES/NYC: Join team-oriented leader in national direct response TV ad sales. Attention to detail, min. 2-3 yrs exp in TV traffic or sales support req’d. Wide Orbit, OSI or Broadway a +. Able to balance mult projects/priorities in fast-paced environment. Resumes: careers@mvmediasales.com (5/18)
JOB OPENING: MGR, AUDIENCE RESEARCH/NBCU/LA: Pivotal role providing analytical/strategic support toward internat’l dist & prod of NBCU content. Min 3-4 yrs media rsch exp, preferably w/content distributor/studio, brdcst or cable network, ad agency, internet co, digital service/platform or rsrch firm. Full info/apply HERE (5/17)
JOB OPENING: SEGMENT PRODUCER, THE LAST WORD/MSNBC/NYC: Contribute to the show daily production by writing and researching compelling segments about the day’s biggest stories. 5 yrs of exp in live TV (i.e. morning shows, cable shows, broadcast TV, etc.) Full info/apply HERE (5/17)
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JOB OPENING: PRODUCER, MTP DAILY/NBC NEWS/DC: Join the MTP Daily team as a segment producer and contribute daily by writing exceptional, compelling segments regarding political insight and newsworthy events of the day. Full info/apply HERE (5/17)
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