| A CYNOPSIS MESSAGE | | The Cynopsis Measurement & Data Conference August 2nd | 9AM | NYC Join the industry's top measurement experts (view speakers) as we explore new strategies for quantifying and crediting consumption of content and ads across devices. You’ll also have the opportunity to network and share insights with attendees from GroupM, Coca-Cola, Starcom, Del Monte, Marvel, Google, Hulu and MANY more. Seating is limited and last year's event sold out quickly so register today. Sponsored by: GroupM, Discovery, Data + Math, 605 and TV Time |
SPONSORSHIP & PROMOTION
NBC Sports launched initial promotional efforts the season 13 of Sunday Night Football on Saturday during the NASCAR Coke Zero Sugar 400. The marketing endeavor opened with a spot featuring the likes of Drew Brees and Ben Roethlisberger as the push teammates to put on a show for TV’s biggest primetime audience. The campaign, according to Ad Age, will alter see subsequent spots tied to various storylines and intrigues surrounding upcoming SNF matchups. Kentucky Speedway and the makers of Quaker State motor oil announced that Walmart will serve as the presenting sponsor of the 2018 Quaker State 400 at Kentucky Speedway. “Over the past six years of our relationship with Kentucky Speedway, the Quaker State 400 has continued to deliver incredible experiences to our customers and race fans as well as driving tremendous visibility for the brand,” said Patty Lanning, Vice President Marketing, North America, Shell Lubricants. “We are very proud to announce a marketing relationship through the Quaker State 400 with Walmart to promote our full line of Quaker State products in-store, at the Walmart Auto Care Centers and on Walmart.com.” Meanwhile, Ripley's Believe It or Not! signed on for a two-year touring, digital content and publishing partnership with Nitro Circus. The brand will be featured throughout Nitro Circus' live shows and the Nitro World Games. The two orgs will also offer original digital content and engaging experiences. As part of this agreement, Ripley Publishing also becomes the exclusive publisher for Nitro Circus, releasing its first title in Spring 2019. DIGITAL & STREAMING
ESPN launched new alternative viewing experiences with the NBA on ESPN3 and the ESPN App for select games during its 82-game coverage of 2018 MGM Resorts NBA Summer League from Las Vegas. Among the experiences underway are: “Summer League Live” a full in-arena experience with continuous coverage throughout the game, including live in-venue entertainment, and updates on fashion and lifestyle; “Dueling Analysts” an approach that will gamify a broadcast by pitting analysts against each other in fun and competitive fashion; “SkyCam View”; and “Hometown Live Call.” Manny “Pacman” Pacquiao’s showdown with Lucas "La Maquina” Matthysse will stream live and exclusively in the US on July 14 at 9p on ESPN+. The battle will cap a full day of boxing on the ESPN family of networks, as Regis “Rougarou” Prograis will defend the WBC Diamond super lightweight title against Juan Jose Velasco, and lightweight sensation Teofimo Lopez will face William Silva, live on ESPN and ESPN Deportes at 7p. Facebook locked in a deal to exclusively broadcast Premier League matches in four Asian countries. The deal kicks in with the 2019-20 season and runs through 2022 with Facebook livestreaming all 380 fixtures in Thailand, Vietnam, Cambodia and Laos. The US Soccer Federation will host North America’s first-ever soccer-specific hackathon in Chicago on July 14-15. The 24-hour hackathon will see attendees have exclusive access to data used by federations and professional clubs, develop solutions for soccer industry problems, and share ideas to push the sport forward from commercial and soccer standpoints. A panel of judges will evaluate the team submissions and select two winners. ESPORTS
EVO is returning to Japan for its second event in the country, lining up the next event in Fukuoka from Feb. 15-17. The first event took place in January in Tokyo and featured the likes of ARMS, King of Fighters XIV, and BlazBlue: Central Fiction. Speaking of Japan, now that that country has launched the Japan Esports Union pro player license, Capcom announced that the Street Fighter V tournament held at this years Tokyo Game Show will be a Pro Tour premier event. The tournament will offer Japanese players who place in the Top 8 to have the opportunity to receive a Japan eSports Union pro player license. Thunder Gaming announced a partnership with gaming hardware maker TechniSport. The deal will see TechniSport offer high-performance gaming chairs exclusively designed for Thunder Gaming Esports Center in Long Beach. “We are pleased to partner with TechniSport since they share our passion for delivering comfort and performance to amateur and pro players alike,” says Christian Bishop, CEO of Thunder Gaming. “Moreover, the chair is a high quality product that’s specially tailored to fit gamers’ specific needs -- much like our Thunder Gaming Esports Center.” THE MAIN EVENT
Wimbledon action on ESPN and ESPN2 at 7a. |
| A CYNOPSIS MESSAGE | | The Cynopsis Digital Awards – Enter by August 1 to save $175/entry! The Cynopsis Model D Awards & Digital “It List” is accepting entries for: Innovators. Inspirers. Creators of all kinds. We celebrate those in online video content and advertising who are at the forefront of the industry, elevating it with their state-of-the-art contributions to branded content, technology, ad campaigns, and original content. Winners will be announced at the 6th Annual Cynopsis Digital Awards reception in early November in NYC. LEARN MORE |
ON THIS DAY in 1968: Wilt Chamberlain is traded to the Lakers. In the Know: One last sausage question… Heading into this year, what five kinds of sausage traditionally made up the Famous Racing Sausages for the Milwaukee Brewers? (Email chris-sports@cynopsis.com with your answer and be sure to include your name, company and city.) Answer to Our Last Sports Trivia Question: What is the name of the belt awarded to the winner of the annual Nathan’s Famous International Hot Dog Eating Contest? Answer: The Mustard Belt. Kudos: Phyllis McQuillan-MSG Networks/NY; Denis Barry-CBS/NY; Michael Ritz-BucStar Consulting/NY; Art Salisch-Hearst Television/NY; Andy Pittman-TAMU/College Station; Tom Moore-Kalt Productions/LA; David Westberg-SAG-AFTRA Federal Credit Union/Burbank; Jaymz Wooden-Bottelsen American Dart Lines/Santa Maria Later - Chris |
| CYNOPSISJOBS - For More jobs, please visit Cynopsis.com | JOB OF THE DAY VP, UNSCRIPTED DEV & PRMG
Lifetime
NY
Responsible for the dev & prod of unscripted series & specials from conception to delivery. 7+ yrs unscripted dev exp within a network or prod co. Strong prod knowledge & a passion for pop culture/current events.
Apply HERE JOB OPENING: VP, UNSCRIPTED DEV & PRMG/Lifetime/NY: Responsible for the dev & prod of unscripted series & specials from conception to delivery. 7+ yrs unscripted dev exp within a network or prod co. Strong prod knowledge & a passion for pop culture/current events. Apply HERE (7/14)
JOB OPENING: AD SALES PLANNER, DIRECT RESPONSE/TV ONE/NY: Maintain client relationships & process client requests. Negotiate client rates. Provide weekly budget reports & quarterly agency/account budget tracking reports. Full info/apply HERE (7/14)
JOB OPENING: AD SALES COORDINATOR/TV ONE/NYC & Chicago: Responsible for being the primary contact and communication w/ad agencies. Work with acct execs and sales planners fulfilling sales orders thru execution of specific allocations and flowcharts. BA & 3 yrs sales exp req’d. Full info/apply HERE (7/13)
JOB OPENING: SEGMENT PRODUCER/MSNBC Weekends/NYC: Segment producer to consistently write and produce segments with speed and accuracy for MSNBC’s new morning show. 5+ yrs exp in live TV, preferably cable news. Thorough knwlg of American politics, current events, and pop culture a +. Full info/apply HERE (7/13) JOB OPENING: ASSISTANT, SALES/Fuse Media/NYC: Maintain all aspects of acct management & providing timely & accurate information to the sales team & to their roster of clients. Exp in Client Services or Acct Mngmnt exp a +. Strong proficiency MS software applications. Excellent comm skills req’d. Full info/apply HERE (7/13)
JOB OPENING: PRODUCER, RACHEL MADDOW/NBCU/NYC: Segment producer to contribute daily by pitching/writing/producing exceptional, compelling stories about politics, current affairs, public policy, foreign news. 4+ yrs exp in live TV (i.e. morning shows, cable shows, broadcast TV, etc.) Full info/apply HERE (7/13) JOB OPENING: SEGMENT PRODUCER, AM JOY/NYC: Contribute daily by writing exceptional, compelling segments. 5 yrs of exp in live TV (i.e. morning shows, cable shows, broadcast TV, etc.) preferably in politics or political journalism. Full info/apply HERE (7/13) JOB OPENING: SEGMENT PRODUCER, MSNBC THE BEAT/NYC: Contribute to the show’s daily production by writing and researching compelling segments about the day’s biggest stories. 4 yrs of exp in live TV (i.e. morning shows, cable shows, broadcast TV, etc.) Full info/apply HERE (7/13)
JOB OPENING: SR PARALEGAL-MEDIA DEVELOPMENT PRODUCTION/Sesame Workshop/NYC: Work alongside a tight knit legal team on a variety of matters incl those related to TV development/prod. 5+ yrs relevant paralegal exp working in an in-house environment req’d; significant exp working w/film & TV. Full info/apply HERE (7/12)
JOB OPENING: SENIOR & MID-LEVEL LOCAL MEDIA BUYERS/Active International/Pearl River NY: Estimate, negotiate and maintain Local TV & Radio schedules across a variety of markets/clients. Knowledge of SpectraOx (MediaBank) or comparable. Resumes to: CareersM@activeinternational.com(7/11)
JOB OPENING: DIGITAL MEDIA PLANNER/ELLEN/NYC: Mng planning and activation of all digital media campaigns. 2 years direct experience required at agency or publisher. Resume: EDVhire@gmail.com (7/11)
JOB OPENING: DIGITAL MANAGER BRAND CONTENT/ELLEN/BURBANK: Resp. for flawless activation of brand digital content produced by and distributed across the Ellen Digital Network. Digital video & sponsorship project management experience a must. 8-years related exp. Resume: EDVhire@gmail.com(7/11)
JOB OPENING: DIRECTOR, BRAND CONTENT & PARTNERSHIPS/ELLEN/BURBANK: Resp. for cross-platform sales. Exceptional track records for exceeding sales targets & managing client/agency partnerships. Min 6 yrs of integrated sales exp. Resume: Ellenbrandcontent@gmail.com (7/11)
JOB OPENING: VP EXCHANGE CONTENT & DIGITAL/American Public TV/Boston: Terrific opp. to work at one of best pub media cos. & have dynamic impact on nat’l content. Lead APT’s largest content dept. Key to multicast channels & dig. initiatives. 5-10 yrs. rel. exp. PubTV & dig. exp. pref. Report to CEO. Info: APPLY (7/11)
JOB OPENING: MANAGER, PROGRAM RESEARCH/Bravo & Oxygen/NYC: Mng topline & detailed analyses, reports, presentations & highlights covering Bravo/Oxygen and competitors. Min 4 yrs exp TV rsch. Management experience preferred. Passion for TV desired. Full info/apply HERE (7/11)
JOB OPENING: HUMAN RESOURCE GENERALIST/NBC Sports Group/Orlando FL: Partner w/bus. mgrs to provide HR solutions that encourage effective bus. decisions & builds employee engagement for GolfNow’s golfer support call center. Partner w/leaders to execute on professional dev. & other HR initiatives.2+ yrs exp generalist role. Apply HERE (7/11)
JOB OPENING: AD SALES ASSISTANT/Baby First TV/NY: Reports to EVP & AE Ad Sales. Detailed & organized. Ability to multi-task in fast past env. Prof in EXL & PPT. College grad welcome! Reply to jobs@bf-tv.com(7/11)
JOB OPENING: DIRECTOR/EXEC PRODUCER/HGTV/KNOXVILLE: Top creative to develop new programming for HGTV & manage all aspects of commissioned productions. Review/steer shows, cultivate brand rep, identify new talent. 7 yrs prod co/ ntwrk exp, showrunner exp pref. APPLY (7/10)
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