| A CYNOPSIS MESSAGE | | CALL FOR ENTRIES The 2nd Annual Cynopsis Short Form Video Festival The Cynopsis Short Form Video Festival is searching for the most cutting-edge creatives from individuals and teams worldwide, including: production companies/studios, producers, networks, composers, lyricists, animators, video game developers/producers, website developers, mobile & app developers/producers, marketing companies, PR firms and more. Submissions will be judged by a panel of industry experts and finalists will be announced in mid-November. SUBMIT VIDEOS |
SPONSORSHIP & PROMOTION
Pepsi is activating around the 2018-2019 football season with “a robust, 360-degree program that brings football to their cities and into their homes like never before.” Included will be a Pepsi Tailgate Tour, open to all fans with stops at key college and NFL matchups and featuring a mainstage performances by Wheelhouse Record's duo LOCASH, a full gaming area featuring all-time tailgate favorites and more. In addition, to a slate of new national ads, for the first time, every weekend of the NFL season, Pepsi will be integrated into the "NBC Sunday Night Football" show open. The first stop of the tour will be in Philadelphia during the 2018 NFL Kickoff Experience. UFC announced a new, multi-year global marketing partnership with Nemiroff to become the promotion’s first-ever “Official Vodka” Partner. In return, Nemiroff will have a branded presence inside the Octagon at all UFC events, including UFC’s remaining Pay-Per-View events in 2018. Additional partnership activations will include the integration of Nemiroff branding throughout UFC’s telecasts, as well as sampling, digital media, and other promotional opportunities. New Era Cap Co. locked in new line-up of ambassadors for the 2018 NFL Season. These ambassadors will be featured in New Era creative campaigns for the brand’s NFL line of products with this year’s line-up set to include NFL athletes Dak Prescott, Sterling Shepard, Jimmy Garoppolo, Ju Ju Smith Schuster, and Jamal Adams, musician Kane Brown and model Victoria Brito to create a group that intersects sports, music and lifestyle. Furniture Row Racing announced Tuesday that it would cease operations following 2018 after being unable to lock in a sponsor and funding for the season. “I’ve always felt that we could be a competitive team and run for a championship even when it seemed like a pipe dream to many racing insiders,” car owner Barney Visser said in a statement. “But to be successful in any business you need to assemble the right people and make a strong commitment to succeed. We achieved what we set out to do and feel like we climbed Mount Everest. To continue with anything less than a competitive team would not be acceptable. It’s been one incredible ride.” Jaguars player Leonard Fournette teamed with iFLY Luggage to launch a new travel collection, called the “iFLY X Series 7,” a tribute to Leonard’s roots in the 7th ward, his jersey number at LSU, and his current number. DIGITAL & STREAMING
CBS Sports unveiled plans to stream Super Bowl LIII across more platforms than ever, with coverage of the game available non-authenticated online at CBSSports.com and on the CBS Sports app for connected TV devices, tablets and now mobile phones as part of an expanded agreement with the NFL. CBS Sports’ broadcast coverage of Super Bowl LIII will also be available to stream live via the CBS All Access subscription service. ESPN and eBay are partnering in a move that will make eBay’s sports equipment, fashion apparel, memorabilia, and collectibles more discoverable on ESPN.com web and mobile web. eBay will deliver this experience via contextually integrated shopping modules – including licensed fan apparel of the teams they care most about – to fans on ESPN.com web and mobile web, allowing fans to easily find officially licensed products from their favorite sports while following their favorite athlete or team. NBC Sports Philadelphia announced a newly formed partnership with Eric Emanuele and Gayle Saunders to bring the popular “4th and Jawn” podcast under the network’s umbrella. As part of the partnership, Emanuele and Saunders will continue to produce the content, which will live as part of NBC Sports Philadelphia’s podcast offerings on NBCSportsPhiladelphia.com. La Vida Baseball reports that the platform is reaching more than six million English-preferred Latinos per month and generating more than 1.2 million video views per month across all digital platforms. In September, La Vida Baseball will celebrate Roberto Clemente Day on Sept. 5 and then turn their attention to the one-year anniversary of Hurricane Maria devastating Puerto Rico. In the spirit of Clemente, major league players from Puerto Rico have stepped up and played a major role in the rebuilding efforts that continue. In addition, La Vida Baseball partnered with the Smithsonian’s National Museum of American History and The Hispanic Heritage Foundation to host a special event discussing philanthropy through the lens of Latino baseball. ESPORTS
704Games, NASCAR's exclusive esports partner for simulation-style video games on console platforms, unveiled NASCAR Heat Champions: Road to Miami, a weekly esports competition featuring the upcoming video game NASCAR Heat 3. The series will span this year’s 2018 NASCAR Playoffs, and culminate at Homestead-Miami Speedway during Ford Championship Weekend with over $500,000 in potential prize money up for grabs. 704Games will fly weekly finalists and a guest to Miami for Ford Championship Weekend at Homestead-Miami Speedway. The NASCAR Heat Champions: Road to Miami esports finale will take place Sunday, Nov. 18. In 2019, 704Games will look to expand NASCAR Heat Champions as a mainstay of the sport. The game hits stories on Sept. 7. HyperX locked in a sponsorship and will participate at this year’s FACEIT London Major. Taking place at a sold-out SSE Arena in Wembley, London from Sept. 20-23, the event will see a slate of key CS:GO teams compete for a share of the $1 million prize pool. In addition to sponsoring the event, HyperX will offer a booth for fans to visit and play their own one versus one tournaments and play with the latest HyperX peripherals at exclusive show prices. HyperX-Europe will also be showcasing their newly launched licensed clothing from European company Rubber Road which includes esports jerseys, hoodies and t-shirts. Worldgaming Network is teaming up with the Minnesota Twins to launch a special Fortnite streaming party at Target Field on Sept. 9, titled Fortday with Trevor May. Both gamers and baseball fans will be able to watch pro gamers BasicallyIDoWrk and Jordan Fisher join Twins pitcher Trevor May go for the Victory Royale Live on the video boards at Target Field at 10a. Twins catcher Mitch Garver will serve as the events’ special emcee. The event will be sponsored by WorldGaming Network. ROSTER MOVES
Corporate development executive Rob Schneider has joined Learfield as Chief Strategy and Development Officer. Schneider, former Global Head of Corporate Development for GroupM in New York, will be responsible for leading the development of the company’s strategy, guiding its activities in mergers and acquisitions and providing executive leadership to Learfield’s service businesses in tickets and marketing, venue technology and licensing. THE MAIN EVENT
Red Sox/Braves at noon on MLB Network. |
| A CYNOPSIS MESSAGE | | SAVE THE DATE The Cynopsis Digital Model D & Digital “It List” Awards November 9th, 2018 | ThreeSixty, NYC Save the date for the 6th Annual Cynopsis Digital Model D & It List Awards. Join in on the action as digital’s best and brightest honor those who have excelled in digital content, marketing, advertising and social media. **Finalists will be announced in mid-September** |
ON THIS DAY in 1995: Cal Ripken Jr. ties Lou Gehrig’s record of 2130 straight games. In the Know: The Steelers have only retired two numbers, including #75 which honors which player? (Email chris-sports@cynopsis.com with your answer and be sure to include your name, company and city.) Answer to Our Last Sports Trivia Question: Who is the Raiders’ all-time career sack leader? Answer: Greg Townsend. Kudos: John Ferlazzo/London; Ken White-KWTV/Charlotte; Andy Pittman-TAMU/College Station; Tom Moore-Kalt Productions/LA; David Westberg-SAG-AFTRA Federal Credit Union/Burbank
Later - Chris
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| CYNOPSISJOBS - For More jobs, please visit Cynopsis.com | JOB OF THE DAY PRODUCER
Spectrum News
Columbus OH
Produce assigned newscasts/news inserts making decisions on story lineup, video/audio elements, graphics and timing to construct show. BA Deg broadcast journalism. 3 yrs TV news exp. Strong brdcst news writing ability.
Full info/apply HERE JOB OPENING: SR RESEARCH ANALYST/CAA/LA: Support rsch team in efforts to provide internal/external clients meaningful analysis and presentations on prgrm performance using various Nielsen systems. Min 3 yrs working exp in a TV research det Syndication, Broadcast or Cable network experience pref’d. Full info/apply HERE (9/8) JOB OPENING: DIGITAL AD SALES RESEARCH (ANALYTICS) MANAGER/Outdoor Sportsman Group/Denver/Chicago/NYC: Any one location. Experience leveraging a DMP to drive ad sales for our digital properties Min 1-3 yrs progressively resp exp dig. rsrch, dig. ad sales, web analytics or other new media rsrch. Full info/apply HERE (9/8)
JOB OPENING: TV PLANNER/BUYER/Blue Plate Media/Summit NJ: Prepare/execute/steward media plans & revisions. Negotiate ntwk buys on upfront & scatter. Agency exp a must. 2-4 yrs’ exp in active TV plan’g/buying on nat’l level. FT/Flex. Full info HERE Res w/salary hist to info@blueplatemedia.net, Reference Cyn (9/8)
JOB OPENING: CONTENT MANAGEMENT COORDINATOR/TV ONE/Silver Spring: Create workflows/procedures for submission of Salesforce orders req’d for all on-air content prior to transmission to the uplink facility. 3+ yrs exp working in Commercial Ops, Post Prod, or Cable TV Ops envir. Exp using SF, Broadway, or SIMS is pref’d. Full info/apply HERE (9/7)
JOB OPENING:MGR, NON-SCRIPTED DEVELOPMENT/JUMA ENTERTAINMENT/Bucks County PA: Exc opp for show dvlpr who wants to help grow co while in trenches of show. Support dvlpmnt team. Mult yrs exp non-scripted rsrch, casting, & writing req’d. Strong editing skills a+. 3+ yrs exp unscripted TV dvlpmnt &/or prod. Full info/apply HERE (9/7)
JOB OPENING: P/T DIRECTOR, CLIENT SOLUTIONS/The Weather Channel/NYC: This is a job share, resp for the pre-sell function (strategy/execution) for AdSales Mktg team. Work closely w/prgrmng to identify opps for ad sales client sponsorships/partnerships/integration. 5+ yrs exp ind or similar role. Full info/apply HERE (9/7)
JOB OPENING: MARKETING ASSOCIATE/The Weather Channel/NYC: Help grow existing/new bus across our newly expanded portfolio through organizing client events and writing sales proposals. Also propose, plan & execute annual branded premium & client mailer strategy. BA deg 2-3 yrs exp similar role. Full info/apply HERE (9/6)
JOB OPENING: STRATEGIC SALES PLANNER/ACCOUNT MGR/MIRRIAD/NYC: Act as main connection for all bus. groups for US commercial sales/operations teams, supporting revenue generation & activation. 3+ yrs acct mngmnt exp across Dig/TV buying/plan’g & inv mngmnt. Good understanding of video ad ecosystem. Full info HERE Resume to: matthew.angus@mirriad.com (9/6)
JOB OPENING: PRODUCER/Spectrum News/Columbus OH: Produce assigned newscasts/news inserts making decisions on story lineup, video/audio elements, graphics and timing to construct show. BA Deg broadcast journalism. 3 yrs TV news exp. Strong brdcst news writing ability. Full info/apply HERE (9/6)
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