 |
| |
 |
 |
| Glass, Outdoor, PR, Promo & Activation and Print & Publishing By Tim Nudd CANNES, France--There were five award ceremonies on the first night of the Cannes Lions festival: Glass, Outdoor, PR, Promo & Activation and Print & Publishing. Below, see every Lion won by U.S. agencies on the night. Glass Lions o State Street Global Advisors / Fearless Girl / Entrant: McCann New York / Grand Prix o... Read more » |
 |
| Twitter billboards also pick up an Outdoor Grand Prix By Tim Nudd |
|
|
|
|
| Adweek Webinar by Pinterest | | Tuesday, June 20, 1 PM ET | 10 AM PT |
|
|
|
| Seeks to drop the mascot as well, thereby setting the character 'free' By Robert Klara |
|
|
|
| 'Boost Your Voice' tops the Promo & Activation Lions By Tim Nudd |
|
|
|
| Ken Kraemer assumes chief executive role By Patrick Coffee Deep Focus, the 15-year-old digital-first agency that has worked with such clients as Unilever, Lay's, Coca-Cola and Disney, announced today that it would pivot toward a new agency model by combining its primary practice with Moment Studio, its mobile and social content agency. The new agency unit will retain the Deep Focus name while absorbing... Read more » |
|
| Ketchum and Fast Company call for 'diverse voices' By Patrick Coffee Stop us if you've heard this one before. The meteoric rise of social media and our own unconscious biases have created an echo-chamber effect that intensifies, rather than discourages, cultural and personal divisions. The bubble narrative has grown increasingly popular after last year's Brexit vote and the election of Donald Trump. But a new survey... Read more » |
|
| They spent $120 on geo-targeted Facebook ads instead By Katie Richards CANNES, France-How do you make a splash at Cannes and land a major agency gig when you can't cough up money or spare the time to actually attend the festival? Oscar Gierup and Kristina Samsonova, two students about to graduate from Miami Ad School, came up with an idea to reach agency leaders where they're... Read more » |
|
| Featured Jobs | | Baltz & Company New York City, New York (US) | | International Fellowship of Christians and Jews Chicago, Illinois | | Integrated Media Solutions Manalapan, NJ 07726 | | Haymarket Media Group New York City, New York | | The Optical Society Washington D.C. | | |
|
|
|
| Production chief Rachel Holbrook on brand values and diversity By David Griner Many marketers aspire to work for an iconic global brand like Coca-Cola, but in 2014, Rachel Holbrook left the beverage giant to work somewhere very different: a rapidly growing startup called Airbnb. Since then, Holbrook has led the lodging service's content team, including everything from traditional production crews to creative talents who helped define the... Read more » |
|
| Amani Al-Khatahtbeh alleges harassment at Nice airport By Tim Nudd CANNES, France--Amani Al-Khatahtbeh, a Muslim American journalist and activist who runs the MuslimGirl.com website, is taking legal action against French police after they allegedly forced her to remove her head scarf when she arrived in Nice on her way to judge the Glass Lions in Cannes. Al-Khatahtbeh described the incident, which she said happened Friday,... Read more » |
|
| The brand's CMO explains its interactive showroom strategy By Kristina Monllos CANNES, France--Samsung wants everyone to create content with its devices--even other marketers. Last year's Cannes Lions Marketer of the Year has returned to the festival with an "immersive bespoke space," Atelier Samsung, where it will hold workshops to "help industry leaders reimagine their brands through the lens of creators using Samsung's mobile, VR and Gear... Read more » |
|
