It doesn't matter if you are pivoting to paid or preparing for life after the third-party cookie: Media is transforming. And the Digiday Media Awards Europe will recognize the companies navigating that change best.
We'll showcase winners in categories including Best Single Article, Best Custom Advertising and Most Original Use of Social and ultimately, offer valuable recognition to finalists and winners across Digiday.
The early deadline is next Friday, 17 Jan. Submit by then to secure the lowest entry rate and save almost £200 per submission.
Categories
Best Branded Content Program
(B2B or B2C) Awarding the most outstanding branded content program created by a publisher.
Best Podcast
Awarding a podcast that has most successfully met set goals on behalf of an editorial brand.
Best Social Good Campaign
Awarding a campaign or initiative that has successfully brought about a measure of social change.
Best Ad Tech Platform
Awarding the ad tech platform that has most successfully helped publishers meet set goals.
Media Brand of the Year
Awarding the media brand that has been most strategic, knowledgeable and effective in achieving their goals.
Publisher of the Year
Awarding a publisher that best displays original thinking, creativity and overall excellence in its approach to publishing and media.
2019 Featured Winners
Ad Tech Platform of the Year: The Telegraph - Clarity
To combat the lack of transparency in branded content, The Telegraph created Clarity: a live reporting tool which details audience reach and sources, scroll depth, uniques and more to clients in order to increase trust in numbers they’re reporting.
Best Use of Technology: Sky News - Royal Wedding Who's Who Live
Sky News took home three of last year's most prestigious awards, one being Best Use of Technology for Who's Who Life, which identified the May 2018 royal wedding guests in real time.
Best Branded Content Series: Jungle Creations, Twisted & Baileys
Jungle Creations and Twisted teamed up for “Nobody puts Baileys in the corner,” a content series that set out to prove that Baileys is more than just a holiday treat. One original recipe video became the most viewed branded video on Facebook in the U.K. the week it rolled out.
Marketing Campaign of the Year: Merkle, Periscopix & Twitter
Merkle, Periscopix and Twitter teamed up to conquer paid search in real time through a bespoke tool named Magpie. Each hour on the hour, the crawler pulls the U.K.’s top 50 trends on Twitter, identifies the top tweets, then categorizes them by trends and overall sentiment.
