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Top stories for 06.15.18

Marketing
Infographic: Don’t fall for these social media marketing myths
Infographic: Don’t fall for these social media marketing myths'

If your efforts are too focused on ‘likes,’ or you are trying to build a presence on every social media platform, it’s time to rethink your strategy. Here are some common misconceptions to avoid.

5 PR industry father figures PR Lifestyle
5 PR industry father figures
PR pros can take this Father’s Day weekend to remember some of the forefathers of their industry. Who would make your list of modern PR mavens?
 
 
11 creative ways to pump up your content marketing game From the Archives
11 creative ways to pump up your content marketing game
Want to produce online content that will capture attention and boost your sales? Consider these ideas.
 
 
Is it all right to swear on the job? Corporate Communication
Is it all right to swear on the job?
In a potty-mouthed age, it seems everyone is lobbing F-bombs. But is there a risk, both legally and for your reputation?
 
 
3 executive communications roadblocks that are more common than you think Conference Alert
3 executive communications roadblocks that are more common than you think
Join experts this fall and learn how to craft authentic communications that connect executives to stakeholders.
 
 
Domino’s offers to fix bad roads across the US The PR Industry
Domino’s offers to fix bad roads across the US
The pizza chain said it ‘can’t stand by and let your cheese slide to one side, your toppings get un-topped, or your boxes get flipped.’ It’s calling the PR stunt ‘Paving for Pizza.’
 
 
Your nonprofit PR work deserves recognition Awards
Your nonprofit PR work deserves recognition
Enter PR Daily’s 2018 Nonprofit PR Awards. Don’t miss the early-bird deadline. Save $25 when you enter by July 6.
 
 
Why your content shouldn’t take the summer off The PR Industry
Why your content shouldn’t take the summer off
As corporate news dries up over the summer, you might be tempted to ease up on your content strategy. However, the lull could be a perfect time to get your story covered.
 
 
14 techniques for more thorough proofreading Writing & Editing
14 techniques for more thorough proofreading
Typos, misaligned days and dates, and links that send you to an error page (or worse) can sink your best pitch or undermine an entire campaign. Try these tricks for picking every last nit.
 
 
3 attendees share why you shouldn’t miss our summit at Microsoft HQ Conference Alert
3 attendees share why you shouldn’t miss our summit at Microsoft HQ
Join us this fall for the 10th annual Employee Communications, PR and Social Media Summit.
 
 
Twitter will now curate its news feed Social Media
Twitter will now curate its news feed
The platform is looking to capitalize on its authority as a news source by changing how it surfaces new posts and videos. Here’s what PR pros should know.
 
 
8 changes to make your content more engaging From the Archives
8 changes to make your content more engaging
With the plethora of articles, videos and images created and posted online each day, PR and marketing pros must fight to be heard. Here’s how you can grab attention.
 
 

Join social media experts at Amazon HQ this summer!


Attend two days packed with the latest tools and tips for social media success. Hear from top
social media practitioners at Amazon, TED, Microsoft, Starbucks, Southwest Airlines, Jacksonville Jaguars and more.

 

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