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| | Social Media
4 Twitter strategies that no longer work As the platform matures—and finally turns a profit—smart communicators are leaving some old strategies in the dust. Here are some tactics that social media marketers should avoid. | | | | |
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| | Crisis Communications
Amazon promises a fix for Alexa’s creepy laugh The company that sells the smart speaker, with an AI voice assistant called Alexa, is working to correct a glitch that is unnerving customers—and creating bad PR for the technology. | | | | |
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| | From the Archives
4 ways PR pros can digitally detox Are you and your smartphone connected at the hip? Do you incessantly check social media notifications and news sites? Use this advice to take a break. | | | | |
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