Hey there. Welcome to the WardsAuto Dealer 5 for Monday, February 28. We've put together items from WardsAuto.com and across the Internet. So let's go:
In an environment where vehicles and the driver’s relationship to them are changing quickly, a shift is occurring in the retail space too. Automakers are eager to turn to a direct sales model, in which they, effectively, completely replace the dealership.
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If you provide value, prove your ROI and have great people providing concierge-level service, congratulations. You are off to a great start. But, of course, there is always more to the story.
In a letter to dealers, acquired by Jalopnik, Subaru of America's CEO has berated them, noting "such a practice does not fit" with the brand's philosophy.
It’s a car person’s nightmare: The special Bentley or Lamborghini you ordered a half-year back—or more—is finally on a cargo ship headed your way. Then the ship catches fire.
That’s our WardsAuto Dealer 5 for today. We’ll be back soon with more high fives. OK, finally... Forward this alert to dealership colleagues. The more in-the-know people at your place, the better it is. Over and out. Now for the legal stuff...