Good morning!

One month in to the Tax Year, many Marketing Leaders will find themselves under huge budget constraints – almost half the budget compared to 2020.  Coupled with rising customer expectations for meaningful experiences, Marketeers must now squeeze every last drop from the campaigns they deliver.

Deborah Womack, Associate Partner, Marketing Transformation at Ernst & Young LLP, shares five practical actions marketing leaders can implement right away – and offers a bonus insight on how to harness the power of internal alliances with the C-Suite.