| | | | | | Last Wednesday, Mary Meeker presented the 2018 edition of her annual Internet Trends report – one of the most highly-anticipated pieces of research in the digital world. As ever, the 294-slide deck encapsulates the most pressing and hotly-debated topics in the industry, from data and personalisation to on-demand work, retail innovation, and China’s continued status as a world leader in internet markets. In particular, the report’s section on ecommerce paints a fascinating picture of the trends that are likely to define the future of online retail: social media, personalisation, and subscriptions. |
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| A message from our sponsors: |
| Crossing the New Digital Divide: Your Guide to Marketing Effectiveness in a Time of Bold Claims and Outrageous Expectations |
| Does your marketing team work in silos? Do different groups use different key performance indicators, different data sources, or operate on different cadences? Is there a lack of communication across teams? You’re not alone. We call this problem the “new digital divide.” While the digital era has created many powerful new opportunities, it also poses challenges when tracking, analysing and optimising marketing and advertising performance. If your measurement isn’t keeping up, you risk falling behind. Register for the Visual IQ webinar now. |
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| Top 100 Digital Agencies: Open for entries |
| | Spill the beans and see if your agency makes the Top 100 Digital Agencies 2018 cut. Whether you're one of UK's largest digital agencies or a small agency doing great work, we'd love to hear from you. | |
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| | | | | | | The 2018 Digital Trends in Retail report explores the effects of digital disruption in the sector, providing guidance to organisations that want to stay ahead of the curve. It highlights the key digital trends, challenges and opportunities which retailers need to be aware of during 2018, covering topics ranging from customer experience and mobile to data-driven marketing and personalisation. |
| The 2018 Digital Trends for Creative and Design Leaders report explores the priorities, opportunities and challenges ahead through the lens of creative and design professionals. For the first time our annual survey of digital professionals had specific questions for this cohort of respondents, to help us understand in more detail their opportunities and pain points. |
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| | | | The Digital Pulse is Econsultancy's round up of the latest action in the world of marketing and ecommerce. |
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