Salsify surveyed 1,000+ consumers who shopped online at least once in 2017.
| | Brand loyalty has evolved - consumers no longer perceive familiarity with a brand as valuable. Now, they seek the brands that provide the best product experiences. Salsify surveyed 1,000+ consumers who shopped online at least once in 2017. Take a look at the report to learn: Which digital content and product page characteristics consumers care about What motivates consumers to pay more while shopping online How consumer preferences differ by product type and age range |
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