Less than three weeks to enter
Get credit for making a difference to the bottom line. Enter your programs today.
Small budget, big impact – Shopper marketing programs that moved the needle but didn't break the bank, via inventive budget-stretching ideas. For budgets under $150K (net consumer spend). Out of the box retail – Driving engagement through innovation at retail - from new store formats and virtual footprint expansion to brand content programs. The best new initiatives, such as retail space transformation, private label innovation, mobile apps, flyer innovation, and ongoing content efforts from publications to social media community-building. See the rest of the categories here. * * * Submit your cases to take centre stage at the Shopper Marketing Forum this April and be featured in the May issue of strategy. SIA is included in the Creative Report Card. Case submissions due by October 28, 2016. | 