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April 29, 2021 | We thank Exclusive for advertising with us.
DIGITAL MARKETING APRIL UPDATE This curated monthly digest from Exclusive brings you relevant industry information, actionable data, and growth opportunities and strategies.
FROM THE EXCLUSIVE BLOG Third Pandemic Stimulus Drives another Consumer Spending Binge The third (and most-substantial) stimulus funds reached many Americans in the last few weeks. Insights from Exclusive's data science team include: This year's $1.9 trillion stimulus drove more ecommerce growth than the two programs in 2020. In aggregate, Exclusive clients saw 80% growth in web sales in 2021!
REPORT 23 Critical Ecommerce Strategies from 8 Top Brands Exclusive's "2021 Ecommerce Strategy Report" is a collaboration with Google, Facebook, Microsoft-Bing, Privy, Klaviyo, Yotpo, and Trustpilot. Here are a few of the 23 strategies from the guide: Stop relying on total automation. Your business is not set-it-and-forget-it. Start using SMS to communicate in every part of the customer journey. Continue to develop and strengthen your loyalty and retention programs.Download the full report now. >
SUCCESS STORY In-store Shopping Is Warming Up! Shoppers want safe, secure, and seamless shopping — both ecommerce and in-store.
Blending the online and brick-and-mortar experiences requires new tactics, including: Offering buy online, pick up in-store, also known as click and collect. Using Google My Business and local SEO to rank at the top of search results. Adding hours and policies to your website to inform shoppers.
FREE TOOL Raise Your Google Rank with Exclusive's Content Scorecard for SEO Get the Content Scorecard for SEO to see whether you’re sending the right signals to search engines.
Exclusive's combination of automation and human expertise will grade your site on thin content, duplicate content, and orphaned content — all directly affect your Google organic rankings.
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