When it comes to increasing value in emails, read these five ideas for personalization that will drive conversion. View in browser
MarketingSherpa. Email Marketing. Case Studies and How-to Articles

Email Marketing: Five ideas to increase your email's perceived value

There is no perfect formula to keep customers interested in your email marketing.

However, there are some tactics and ideas you can use to make them perceive and understand the value your emails are offering to them, to get them through from open, to clickthrough, and finally onto conversion.
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