This evolution is indicative of a broader shift underway in the esports industry, with organizations across the world realizing former competitors’ value as content creators.
August 31, 2021
Esports organizations are protecting their investments in competitors by providing them with the resources and support necessary to assist their shifts into content creation. Companies that have already begun to invest in these new influencers are already seeing success. Read more below.
This evolution is indicative of a broader shift underway in the esports industry, with organizations across the world realizing former competitors’ value as content creators.
As head of equity strategy at LinkedIn, Dunbar is charged with improving equity inside and outside the Microsoft-owned business-centric social network.
SLAM magazine’s women’s basketball social media vertical WSLAM is coming out with a special print issue sponsored by the WNBA, part of a growing trend to invest more money into women’s sports and its coverage.
Managing potential changes on a dime driven by the delta variant means agency execs and marketers will have to once again trust parents to manage their own work schedules.
As head of equity strategy at LinkedIn, Dunbar is charged with improving equity inside and outside the Microsoft-owned business-centric social network.
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