| |  | | | First Things First | | June 15, 2020 | By Jameson Fleming |
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| How Holding Company CEOs Are Addressing Systemic Racism Internally | |
 | | To hold the holding companies accountable on the topic of racial equality, Adweek requested interviews with the seven largest agency holding companies. CEOs at Interpublic Group, Omnicom, Publicis Groupe and WPP agreed to speak with reporters Minda Smiley and Erik Oster. Havas' CEO answered questions via email, while Dentsu Aegis Network and MDC Partners declined to participate, but provided statements. Over on our Agency Spy blog, you can read the full Q&As with each CEO. Topics in the interview included: - How are they supporting Black employees now?
- What are their long-term plans to address racial inequalities?
- Whether they track diversity data internally, and if they plan to share those numbers publicly.
What the CEOs had to say: While many of the CEOs had short-term plans in place, the holding companies were generally vague about their future plans to address racism. Related Stories: IPG CEO Michael Roth Shares IPG’s EEOC Diversity Statistics in an Internal Memo IPG's diversity statistics showed that 84.9% of its senior/executive level managers are white. See the full breakdown of its employees. Saturday Morning Pens Letter Asking Industry to Take ‘Bold Steps’ to Protect Black Lives Industry veterans Keith Cartwright, Geoff Edwards, Jayanta Jenkins and Kwame Taylor Hayford released a letter calling on the industry to help fight for equality. Read the full letter here. | | | |
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| Global Advertising Market Expected to Recover in 2021 | |
Media companies: there's some good news and some bad news here. We'll start with the bad—Magna Global projects U.S. ad spend in 2020 will drop $11 billion to $213 billion this year. The good news? It projects a rebound in 2021 with a 4% increase in spend. 2020 being an election year should help stave off even more dramatic drop-offs. Get more details on the report here. More Data and Insights: Google Expects Quarantine Consumer Trends to Outlast Stay-at-Home Measures Before the pandemic hit, home-centric living was already a trend as searches for grocery delivery and remote jobs were rising. Now, those topics are top of mind for Americans, as are other home hobbies like cooking and crafting. See what else Google's trend report found. | |
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| | Adweek Promos and Events | Adweek at Home Kicks Off Today | |
 | | For the next four days, Adweek is hosting a series of live virtual events featuring some of marketing and creativity’s most influential voices. Here's today's schedule:
12:00-12:30 p.m. ET: Slowing Down Was the Accelerator We Needed Join Randi Stipes, CMO of Watson Advertising & Weather; Developer Marketing, for a look at brands that are pivoting successfully during this time and how AI technologies can help your brand navigate the new normal. 12:35-1:00 p.m. ET: Walking the Talk - Driving Purpose With Impact Adweek sits down with Jane Wakely, Lead CMO of Mars, Incorporated, about the responsibility of brands to help shape a more inclusive, responsible and sustainable culture, and the role they can play in addressing some of the world’s biggest societal and environmental challenges, from climate change to the current pandemic.
Click here to attend the event. | |
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| | Featured Jobs | Jam3 Los Angeles , California | Via New Media Inc. New York City, New York | Ladders New York, New York | David Zwirner Gallery New York, New York | Antidote Advertising Irvine, California | | |
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